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Dangote Cement’s Past Consumer Promo Winners Recount Gains

Published

4 years ago

on

Aliko Dangote

 

 

 

Past winners of the Dangote Cement consumer promo have commended the company’s Management for the positive economic and social impact of the promo on their livelihoods and wellbeing.

 

Some of the winners, who spoke on the impact of the cars and millions of Naira won during the previous seasons, described the promo as a big relief and a crucial palliative that lessened the negative impact of the COVID-19 pandemic which had then shut down the whole world.

 

More than 450 consumers had emerged either as instant millionaires or owners of brand new car prizes, while others won hundreds of tricycles among other attractive prizes during the Season 1 and Season 2 of the consumer promo.

 

The star winners across Nigeria who were presented with brand new saloon cars or one million naira as prizes, commended the cement manufacturing giant and its Chairman, Aliko Dangote for transforming their lives for the better.

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Some of the excited winners, who were contacted by telephone, recalled how they initially thought it was a dream until they were later presented with their various prizes in the full glare of the public. They said their winnings had enriched their lives and livelihoods, and hailed the sincerity of Dangote Cement in handing over the cars to them.

 

A winner, Mr. Clement James of Marble Construction, Kaduna State who won a brand new car during the last Dangote Cement promo said the prize has enhanced the profitability of his business.

 

According to him, the car has assisted his company in marketing Dangote Cement products within and outside Kaduna. “We have been using the car to meet clients and customers’ needs in and around the state. This has further increased our customer base and boosted our profitability,” he stated.

 

James pointed out that the car gift has showcased Dangote’s interest in human empowerment. “The truth is that the car gift has made people to understand that Dangote is not only interested in making profits, but also highly interested in impacting lives of both customers and consumers of its products.

 

“Before now, we only hear of how much Dangote contributes to empowerment and we had not experienced it personally. With the Dangote Cement promo, we were able to feel the impact directly. It now boosts the confidence of consumers on the company’s products,” he added.

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Another past winner, Emmanuel Boye, Managing Director of Awuley Investment Limited, Abuja said the branded car prize his company won has become a source of advertisement for Dangote Cement and its products as people are now becoming more aware of these quality products.

 

“The prize has increased customers’ behavior in a positive way. The truth is that many people in our locality now have more confidence in us that we are selling high quality cement products. The branded car has made customers to believe that we are not selling counterfeit re-bagged products because they have seen something to confirm that we are getting the product directly from the company’s factory. So, our sales volume has greatly improved in the past two years,” Boye added.

 

Apart from the car prizes, some other consumers especially those who won star prizes of a million naira each during the promo said they used the cash to expand their businesses.

 

Mr. Nsikan Emmanuel from Calabar, Cross River State who was one of the one million Naira prize winners said, “The Dangote Cement sales promotion was a nice technique that attracted consumers to purchase more of Dangote Cement, and they have thus continued to patronise the product. Dangote is the top cement company in Nigeria that produces quality cement at affordable price.”

 

Another winner, Yahaya Isah Abdullahi from Kano State, said he used his million naira cash prize to expand his business. According to him, he now buys more bags of cement for sale rather than depend on credit grants from distributors. Abdullahi said he has more capital to run his business, all thanks to Dangote Cement and its promo.

 

For Mr. Edet Udeme of Delta State who also won one million naira, he said he used part of the money to expand his business and another part to purchase a motorcycle for customer contact and product distribution.

 

He said the motorcycle has enhanced his mobility and enabled him to reach out to more consumers of Dangote Cement products. “I want to thank Dangote Cement for impacting the lives of consumers through the cement promo. It will be good to see more of such promos in the future,” he said.

 

Speaking on the promos, Group Chief, Branding and Communications Officer, Dangote Industries Ltd, Mr. Anthony Chiejina explained that the company’s decision to launch the promos for the consumer aligns with its vision and mission to enhance the lives of the people by helping to provide their basic needs. “This strategy is in tandem with the quality of our exceptional products, in line with our brand promise”, he said.

 

According to Chiejina, “The timing of the promo, two years ago, was very strategic, as the world was feeling the pains of the COVID-19 pandemic and the management thought it was good to come to the aid of its loyal customers by rewarding them via the promo.

 

“When Dangote Cement came out with Bag of Goodies Season 2 themed Spell Dangote and Win a Million Naira promo in 2020, it had one thing in mind, which is to give back to the consumers of the product and impact as many lives as possible.

 

“Two years after the promo, the company can confidently attest to the fact that it has been able to contribute positively to the lives, wellbeing and businesses of its consumers. The mega promo, which produced hundreds of winners across the country, assisted in mitigating the effect of the COVID-19 pandemic on consumers and dealers of Dangote Cement,” Chiejina added.

 

 

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Rivers APC Chapter Rejects Moves to Impeach Fubara

Published

6 hours ago

on

January 8, 2026

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By Yusuf Danjuma Yunusa

 

The Rivers State chapter of the All Progressives Congress (APC) has formally rejected ongoing moves to impeach Governor Siminalayi Fubara and his deputy, warning that such action would destabilise the state and damage the party’s image.

Nigerian Tracker News earlier reported that the political crisis rocking Rivers State deepened on Thursday as members of the Rivers State House of Assembly commenced impeachment proceedings against Governor Siminalayi Fubara and his deputy, Ngozi Oduh.

The move followed a plenary session presided over by the Speaker of the House, Martins Amaewhule, during which the Majority Leader, Major Jack, read a notice of allegations and claims of gross misconduct levelled against the governor.

No fewer than 26 lawmakers were said to have signed the notice, which the legislators alleged was in line with the provisions of the Nigerian Constitution.

Amaewhule announced that the notice would be served on Governor Fubara within the next seven days, in accordance with legislative procedure.

Similarly, the Deputy Majority Leader of the House, Linda Stewart, read out a separate notice of allegations and gross misconduct against Deputy Governor Ngozi Oduh.

In a press statement issued on Thursday and signed by the Rivers APC spokesperson, Darlington Nwauju, the party said its leadership had taken note of the “unfortunate developments” emanating from the Rivers State House of Assembly.

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While acknowledging the constitutional independence of the legislature and its role in checks and balances, the APC said it could not support an impeachment process against a governor elected on its platform.

“Our position as of today on this matter is that we solemnly reject the resort to an impeachment process against our Governor and his deputy,” the statement read.

The party warned against allowing internal disputes associated with the Peoples Democratic Party (PDP) to spill into the APC, describing such a development as unacceptable.

Addressing claims that the impeachment threat is linked to budgetary issues, the APC recalled that during the period of emergency rule, a budget of ₦1.485 trillion was transmitted to the National Assembly by the President in May 2025 and subsequently approved by the Senate on June 25, 2025, and the House of Representatives on July 22, 2025.

According to the statement, the budget was designed to run for one year until August 2026, noting that the governor is not constitutionally compelled to present a supplementary budget if he is satisfied with the existing appropriation.

The party also cited constitutional provisions allowing a governor to spend for up to six months into a new fiscal year.

The APC leadership therefore urged members of the Rivers State House of Assembly, particularly its lawmakers, to resist what it described as “pressures from outside the Assembly chambers” aimed at destabilising the government.

“We will do everything possible to ensure that the Government of Rivers State, which is an APC government, is not destabilised through fratricidal disagreements,” the statement added.

The party called on the lawmakers to immediately discontinue the impeachment process, warning that proceeding with it could tarnish the APC’s image and undermine governance and development in the state.

“Let our state remain a democracy and not a politicocracy,” the statement noted.

The latest development comes amid the lingering political rift between Governor Fubara and his predecessor and political benefactor, Nyesom Wike, which has continued to polarise the state’s political structure.

The All Progressives Congress (APC) had stated that Wike would “certainly be under” his successor, Fubara, should he decide to join the party, underscoring that leadership positions are tied to current office.

The APC Director of Information, Bala Ibrahim, made the comments during an interview on Trust TV.

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How Fubara engaged social media influencers to tarnish image of FCT Minister, Wike -Group reveals

Published

9 hours ago

on

January 8, 2026

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Concerned Rivers People, CRP has revealed how Rivers Governor Siminalayi Fubara engaged social media influencers to tarnish image of the Federal Capital Territory FCT Minister Nyesom Wike.

This was contained in a statement issued and signed by the CRP’s Director of Communication, Robinson Uke where he stated that:

“Bloggers engaged by public officials to influence politics in Nigeria has become the norm as we are aware of deliberate moves by Fubara to denigrate the hardworking FCT minister before Mr President.

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“This obviously will not fly as we are also aware that some bloggers equally turned down mouth watering offers declaring that the minister has not in any way attacked the Rivers Governor either directly or indirectly.

Uke explained that: “All the FCT minister has said is that an agreement is an agreement, Fubara should swallow his pride and respect the agreement.

“This he has not done yet he is lavishing hard earned tax payers money of the state on social media influencers across the country without an Appropriation Act to back his spending.

“This development raises ethical concerns, as it undermines transparency and accountability in governance.

” The Nigerian government has responded by demanding approval for sponsored posts, citing concerns over misinformation and manipulation.

“We want to specially thank those bloggers who are standing by the truth and refused to be used by the drowning Fubara who has betrayal flowing in his DNA.

“To Fubara we wish him the best of luck in his political sojourn as an African proverb says a child who refuses to allow his mother to sleep, the child too will not sleep.

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JUST-IN: Rivers Assembly Initiates Impeachment Proceedings Against Fubara

Published

9 hours ago

on

January 8, 2026

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By Yusuf Danjuma Yunusa

The Rivers State House of Assembly has begun impeachment proceedings against Governor Siminalayi Fubara and his deputy, Ngozi Oduh.

During plenary presided over by the Speaker of the state House of Assembly, Martins Amaewhule, according to a live broadcast on Channels Television on Thursday, the Majority Leader, Major Jack, read out the notice of allegations and gross misconduct against Fubara.

“The governor does not even want to present any budget, because if he wanted to, he would have brought it all this while. Siminalayi Fubara is a mistake. Rivers state has never had it this bad,” the Speaker said.

Twenty-six members of the Rivers State House of Assembly signed the notice, which they alleged was against the Nigerian Constitution.

Amaewhule said the notice will be served to Fubara in the next seven days.

The Deputy Majority Leader of the House, Linda Stewart, also read out the notice of allegations and gross misconduct against Oduh.

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Relying on Section 188 of the Nigerian Constitution, Jack reeled out seven points of alleged gross misconduct against Fubara.

Some of the accusations include the demolition of the Assembly Complex, extra budgetary spending, withholding funds meant for the Assembly Service Commission, and refusal to obey the Supreme Court on the financial autonomy of the house.

After Jack laid his notice before the Speaker, who said the notice would be served to the governor in seven days, the deputy leader, Linda Stewart, also brought forward a notice of gross misconduct against Odu.

According to the report, some of the allegations against Odu included reckless and unconstitutional spending of public funds, obstruction of the House of Assembly from performing its constitutional duties as outlined by the 1999 Constitution, conniving to allow unauthorised persons to occupy offices without proper screening by the legitimate House of Assembly.

“Siminalayi Fubara and Ngozi Odu are nothing but a threat to our nascent democracy. If they are allowed to remain in office, I do not know what will become of our democracy. They are moving about from place to place, spending taxpayers’ money without approval,” the Speaker added.

Other allegations were that she approached another group of people for budgetary approval instead of the legitimate Rivers State House of Assembly, seizure of salaries and allowances accruing to the RSHA and the Rivers State Assembly Service Commission.

The move is the second attempt by the lawmakers to impeach Fubara and his deputy, following a similar one in March 2025.

In the notice signed by 26 members of the Rivers Assembly at that time, the lawmakers accused Fubara and Odu of gross misconduct after the governor fell out with the immediate governor of the state, Nyesom Wike.

Following escalating tensions in the oil-rich state, President Bola Tinubu intervened and declared a state of emergency.

The president suspended Fubara, his deputy and the Rivers Assembly and said the development is “required by section 305(5) of the 1999 Constitution as amended.

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