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Dangote Cement’s Past Consumer Promo Winners Recount Gains

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Aliko Dangote

 

 

 

Past winners of the Dangote Cement consumer promo have commended the company’s Management for the positive economic and social impact of the promo on their livelihoods and wellbeing.

 

Some of the winners, who spoke on the impact of the cars and millions of Naira won during the previous seasons, described the promo as a big relief and a crucial palliative that lessened the negative impact of the COVID-19 pandemic which had then shut down the whole world.

 

More than 450 consumers had emerged either as instant millionaires or owners of brand new car prizes, while others won hundreds of tricycles among other attractive prizes during the Season 1 and Season 2 of the consumer promo.

 

The star winners across Nigeria who were presented with brand new saloon cars or one million naira as prizes, commended the cement manufacturing giant and its Chairman, Aliko Dangote for transforming their lives for the better.

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Some of the excited winners, who were contacted by telephone, recalled how they initially thought it was a dream until they were later presented with their various prizes in the full glare of the public. They said their winnings had enriched their lives and livelihoods, and hailed the sincerity of Dangote Cement in handing over the cars to them.

 

A winner, Mr. Clement James of Marble Construction, Kaduna State who won a brand new car during the last Dangote Cement promo said the prize has enhanced the profitability of his business.

 

According to him, the car has assisted his company in marketing Dangote Cement products within and outside Kaduna. “We have been using the car to meet clients and customers’ needs in and around the state. This has further increased our customer base and boosted our profitability,” he stated.

 

James pointed out that the car gift has showcased Dangote’s interest in human empowerment. “The truth is that the car gift has made people to understand that Dangote is not only interested in making profits, but also highly interested in impacting lives of both customers and consumers of its products.

 

“Before now, we only hear of how much Dangote contributes to empowerment and we had not experienced it personally. With the Dangote Cement promo, we were able to feel the impact directly. It now boosts the confidence of consumers on the company’s products,” he added.

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Another past winner, Emmanuel Boye, Managing Director of Awuley Investment Limited, Abuja said the branded car prize his company won has become a source of advertisement for Dangote Cement and its products as people are now becoming more aware of these quality products.

 

“The prize has increased customers’ behavior in a positive way. The truth is that many people in our locality now have more confidence in us that we are selling high quality cement products. The branded car has made customers to believe that we are not selling counterfeit re-bagged products because they have seen something to confirm that we are getting the product directly from the company’s factory. So, our sales volume has greatly improved in the past two years,” Boye added.

 

Apart from the car prizes, some other consumers especially those who won star prizes of a million naira each during the promo said they used the cash to expand their businesses.

 

Mr. Nsikan Emmanuel from Calabar, Cross River State who was one of the one million Naira prize winners said, “The Dangote Cement sales promotion was a nice technique that attracted consumers to purchase more of Dangote Cement, and they have thus continued to patronise the product. Dangote is the top cement company in Nigeria that produces quality cement at affordable price.”

 

Another winner, Yahaya Isah Abdullahi from Kano State, said he used his million naira cash prize to expand his business. According to him, he now buys more bags of cement for sale rather than depend on credit grants from distributors. Abdullahi said he has more capital to run his business, all thanks to Dangote Cement and its promo.

 

For Mr. Edet Udeme of Delta State who also won one million naira, he said he used part of the money to expand his business and another part to purchase a motorcycle for customer contact and product distribution.

 

He said the motorcycle has enhanced his mobility and enabled him to reach out to more consumers of Dangote Cement products. “I want to thank Dangote Cement for impacting the lives of consumers through the cement promo. It will be good to see more of such promos in the future,” he said.

 

Speaking on the promos, Group Chief, Branding and Communications Officer, Dangote Industries Ltd, Mr. Anthony Chiejina explained that the company’s decision to launch the promos for the consumer aligns with its vision and mission to enhance the lives of the people by helping to provide their basic needs. “This strategy is in tandem with the quality of our exceptional products, in line with our brand promise”, he said.

 

According to Chiejina, “The timing of the promo, two years ago, was very strategic, as the world was feeling the pains of the COVID-19 pandemic and the management thought it was good to come to the aid of its loyal customers by rewarding them via the promo.

 

“When Dangote Cement came out with Bag of Goodies Season 2 themed Spell Dangote and Win a Million Naira promo in 2020, it had one thing in mind, which is to give back to the consumers of the product and impact as many lives as possible.

 

“Two years after the promo, the company can confidently attest to the fact that it has been able to contribute positively to the lives, wellbeing and businesses of its consumers. The mega promo, which produced hundreds of winners across the country, assisted in mitigating the effect of the COVID-19 pandemic on consumers and dealers of Dangote Cement,” Chiejina added.

 

 

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President Tinubu Appoints ex-Ekiti Gov. Fayose as Chairman Rural Electrification Agency

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By Yusuf Danjuma Yunusa

President Bola Tinubu has approved the appointment of 26 persons into the boards and management of 10 federal government agencies and commissions, with former Governor of Ekiti State, Ayo Fayose, named Chairman of the Rural Electrification Agency, REA.

The appointments, announced on Monday in a statement by the President’s Special Adviser on Information and Strategy, Bayo Onanuga, take immediate effect.

According to the statement, Fayose will chair the board of the REA, while Ahmadu Abubakar and Engineer Ilyasu Ibrahim Makinta were appointed as members and non-executive directors.

The board also includes the agency’s incumbent Managing Director and Chief Executive Officer, Abba Abubakar Aliyu, alongside the three executive directors previously appointed.

President Tinubu also appointed Major General Junaid Bindawa as Chairman of the National Salaries, Incomes and Wages Commission and approved the appointment of eight other officials into the commission.

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Former member of the House of Representatives from Lagos State, Olajumoke Okoya-Thomas, was named Secretary of the commission, while Dr Ogbole Ene Lilian, Oladele Olatubosun and Yakubu Umar Barde were appointed as commissioners representing Benue, Oyo and Kaduna states, respectively.

Other members of the commission are Dr Mai Adamu Yau (Borno), Ginika Florence Tor (Enugu), Engineer Lawrence Okoh (Edo) and Bello Morenike Iyabode (Kogi).

In another appointment, Tosin Johnson Adeyanju, who previously served as Executive Secretary of the National Lottery Trust Fund, NLTF, was redeployed as Secretary of the Revenue Mobilisation and Fiscal Commission.

The President also appointed Dr Abuh Mohammed as Director-General of the National Population Commission, NPC, Dr Akinola Odeyemi as Managing Director of the Nigerian Bulk Electricity Trading, NBET, and Dr Anthony Inalegwu Godwin as Chairman and Chief Executive Officer of the Nigeria Atomic Energy Commission.

Engineer Julius Oloro was named Chief Executive Officer of the National Centre for Agricultural Mechanisation, NCAM, based in Ilorin, Kwara State. He succeeds Dr A.R. Kamal, who died in January.

Tinubu further approved the constitution of the board of the Fiscal Responsibility Commission, with Dr Abdullahi Maikano Saidu appointed as Chairman.

Other members of the board are Mohammed Asmau, Mohammed Aliyu Makama, Dr Suleiman Gidado, Louis O. Ndukwe, Amaechi Ugwele and Olaniyi Idowu Onikola.

The President also appointed Shuni Muhammad Dahiru as Executive Secretary of the National Commission for Mass Literacy, Adult and Non-Formal Education. Dahiru replaces Professor Shu’aibu Shehu Aliyu, who was reassigned to the Petroleum Trust Development Fund, PTDF, in April.

In the Federal Housing Authority, FHA, Tinubu appointed Gisaor Vincent Iorja as Executive Director, Finance, to replace Mathias Byuan, who resigned from the position to contest the Benue State governorship election.

Iorja, an economist, legal scholar and academic, is currently the Secretary of the Benue State Independent Electoral Commission, BSIEC.

The Presidency said all the appointments take immediate effect.

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FCT Police Detain 4 Officers for Extorting N53,000 from ICPC Chairman

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By Yusuf Danjuma Yunusa

The Federal Capital Territory, FCT, Police Command has detained four police officers for allegedly extorting N53,000 from the Chairman of the Independent Corrupt Practices and Other Related Offences Commission, ICPC, Dr Musa Aliyu, SAN, during an illegal stop-and-search operation in Abuja.

The FCT Commissioner of Police, Ahmed Sanusi, disclosed this on Monday while briefing journalists in Abuja, describing the officers as “thieves” who had no business wearing the police uniform.

According to Sanusi, the officers abandoned their designated duty posts, converged around the Banex area of Wuse, where they mounted an unauthorised checkpoint, and extorted the ICPC chairman without knowing his identity.

He said the officers compelled the ICPC chairman to withdraw N53,000 through a Point of Sale, POS, operator, made him pay the transaction charges, and later shared the money among themselves.

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“I must say here too that we have about four policemen in custody as we speak who successfully extorted somebody of high importance, unknown to them that this person is a highly placed person in society. In clear terms, they extorted the Chairman of the ICPC.

“They extorted him of N53,000. They took him to a POS, he withdrew the money, paid the charges and they shared the money among themselves,” he said.

The police commissioner said investigations revealed that the officers had formed a criminal gang after leaving their various divisions to carry out the illegal operation.

“They are a gang of criminals who left various divisions, clustered together, moved to Wuse Banex and created a checkpoint where they perpetrated this act before fleeing,” he said.

Sanusi said the command subsequently declared the officers wanted and arrested their gang leader, whose confession led to the arrest of the remaining members of the syndicate.

“We got all of them. We are going to make sure they are severely punished. Those that are going to be dismissed will definitely be dismissed,” he added.

The commissioner also reiterated that the Inspector-General of Police had prohibited the indiscriminate search of citizens’ mobile phones by officers on patrol.

He advised residents not to comply with unlawful demands by police officers to search their phones on the roadside and urged them to report such incidents immediately through the police emergency lines.

“You cannot stop anybody on the road and ask the person to bring out his phone for search. If any policeman stops you and asks to search your phone, don’t agree. Call the police emergency lines and we will ask them why,” Sanusi said.

He further urged members of the public to promptly report cases of extortion and other forms of police misconduct, assuring them that officers found culpable would be tracked down and sanctioned.

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Andy Burnham Becomes UK’s New Prime Minister

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By Yusuf Danjuma Yunusa

 

Andy Burnham has become the United Kingdom’s prime minister and was invited by King Charles III to form a government, after Keir Starmer’s resignation.

Burnham enters office promising a “10-year plan for the country” to address some of the fundamental issues holding the UK back.

He added: “I’m not saying that means I’m setting out to say I’m going to be here for 10 years. It’s more that we’re not in the right place structurally.”

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In his first Downing Street speech he promised to give people “breathing room” against the rising cost of living.

He intends to urge the country to be honest about the challenges it faces and will call for “reflection and resolution.”

He enumerated that he is “acutely conscious” that the UK has had seven prime ministers in a little over 10 years, stressing the need for more stable and responsible politics and pledging to restore faith in government.

In his final appearance at the prime minister’s office in Downing Street, Starmer said his “work is done” and that he was leaving the country “stronger and fairer” than when he took office just two years ago.

“I go with good grace, I go with a smile, and I go proud of everything that we have achieved,” he added.

After a brief audience with the king, the palace announced Starmer had tendered his resignation which Charles was “graciously pleased to accept.”

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