Opinion

Barau and his poor political strategy, By Adnan Mukhtar

Published

2 months ago

October 31, 2024

Nigeria’s Deputy Senate President, Barau I. Jibrin, seemed well-positioned to shape discussions on Nigerian political strategy, but his recent ill-advised moves and ineffective decisions may have far-reaching consequences, potentially undermining the influence he should wield as the country’s third-highest-ranking official.

Barau Jibrin, fondly known as Maliya, is a household name in Kano politics. His rise to prominence began in 1999 when he became a member of the House of Representatives. Notably, he chaired the influential Appropriation Committee at the Green Chamber, one of the House’s most powerful committees.

After Barau’s 2003 election loss, his political presence waned until the Governor Rabiu Musa Kwankwaso revitalizsed his career by appointing him Commissioner for Science and Technology – a surprise move, given that many were wondering what had become of the man. Barau took over the role from Bala Muhammad Gwagwarwa, who had been promoted to APC National Treasurer during the party’s inaugural convention.

Barau Jibrin secured the All Progressives Congress (APC) senatorial ticket for Kano North after Kwankwaso parted ways with Abdullahi Muhammad Gwarzo, a former Deputy Governor and Minister of the Federal Republic. This development occurred when Kwankwaso instructed Ganduje to return to Kano from Lagos and lead the senatorial primaries, throwing his full support behind Barau Jibrin and ultimately leading to Gwarzo’s loss. The reason behind this move was Gwarzo’s opposition to Kwankwaso’s presidential aspirations at the party convention, where he aligned with Bola Tinubu, a former leader of the defunct Action Congress of Nigeria (ACN) where Gwarzo himself was a member.

That’s how Barau Jibrin emerged as a Senatorial Candidate paving his way to become the Deputy President of the Senate today.

In politics, loyalty is fleeting, there is no permanent friend or enemy, only a permanent interest. This truth played out in the rift between Barau Jibrin and Rabiu Kwankwaso. Shortly after Barau’s emergence, he severed ties with Kwankwaso, aligning himself with Abdullahi Ganduje amidst their infamous feud. Turning away from the famous Hausa saying, “Ana Barin Halak Dan Kunya,” Barau snubbed Kwankwaso and openly supported Ganduje on the Senate floor, even when Kwankwaso was still a member of the red chamber. This move underscores the transience of alliances in politics.

Barau, notorious for his unwavering pursuit of personal interest even at the expense of general interest, spares nothing and no one in satiating his thirst for greed and conquest. This again manifested in the undeniable role he played in the removal of Abdullahi Gwarzo as Minister. It is claimed that Barau consistently lobbied at the presidential villa to ensure Gwarzo’s ousting, despite the Minister holding no grudges against him.

Barau Jibrin’s recent actions are reportedly aimed at solidifying his position as the most influential APC member from Kano State. Observers suggest that his next target is Dr. Abdullahi Ganduje, the current National Chairman of the All Progressives Congress – an the same man whom he once sided with against Kwankwaso his political benefactor, as well as other appointees from Kano State, in a bid to consolidate his power and dominance within the party.

With 2.5 years to go until 2027, Barau Jibrin has already begun the game of dirty politicking, welcoming defectors to the All Progressives Congress (APC). However, it appears his primary focus isn’t on serving his constituents, but rather on fueling his own ambition to become Governor. To successfully govern a cosmopolitan state like Kano, one needs strategic diplomacy, not creating unnecessary conflicts and enemies.

Interestingly, the influx of decampees has turned Barau into an “ATM machine.” They would visit him in Abuja, claiming to have left the New Nigeria Peoples Party (NNPP) one day, only to pledge loyalty to Governor Abba Kabir Yusuf at the Kano Government House the next. This raises questions about the sincerity of these defections and Barau’s true intentions.

TikToker Umma Wiyya’s recent speech revealed the true motives behind her brief defection from NNPP to Barau and back again within just a week. According to Umma, she and others joined Barau solely to get a share of the “national cake” and have now returned to their rightful place. This flip-flopping exposes the insincerity of these defectors, who are driven by financial gain rather than loyalty to Barau ¹.

Whenever the governing Kano NNPP witnessed people flocking to Barau’s residence, they would mockingly chant “A wanki gara” in Hausa, aptly describing Barau as a docile politician. This phrase suggests that Barau is too passive and easily manipulated, allowing individuals like Umma Wiyya to take advantage of his generosity.

Umma Wiyya’s example highlights the superficial nature of Barau’s political alliances in Kano, where personal interests often outweigh genuine commitment.

With such shenanigans up Barau’s sleeves, now, the Kano APC members have seemingly united against Barau Jibrin due to his treatment of former Minister Abdullahi Gwarzo. Gwarzo is highly respected in Kano North for his accessibility, kind demeanor, and unwavering support for his constituents during both joyful and challenging times. For anyone with gubernatorial aspirations, like Barau, it’s crucial to foster unity among party members rather than plotting against them.

As a neutral political commentator and analyst, I’ve observed that this backlash against Barau won’t bode well for his gubernatorial or general political ambitions. In fact, history has shown that internal party conflicts can have significant consequences, as seen in the 2023 Kano State gubernatorial election. Barau’s actions may ultimately harm his chances of success, this is a forewarning.

Barau Jibrin’s attempt to outmaneuver the National Chairman of the party, a former governor with eight years of experience and who before then was a local government administrator and two time deputy governor, is a high-risk and ill-advised strategy. This chairman is inherently the party leader, making Jibrin’s move a potential recipe for disaster.

Moreover, plotting against key stakeholders in Kano North, including former Deputy Governor Abdullahi Gwarzo and Murtala Sule Garo, Chairman of the House Appropriations Committee, undermines Jibrin’s gubernatorial ambitions. This tactic may ultimately harm his chances of success, as it’s essential to foster unity among party members rather than creating divisions.

Jibrin’s actions may be seen as a power struggle, which could lead to further conflicts within the party. In politics, loyalty and alliances are crucial, and Jibrin’s approach may cost him the support he desperately needs to ascend the Kano government house.

The ambition of Senator Barau is dead on arrival. Given that Abdullahi Umar Ganduje, who served as governor for eight years, hails from Kano North, it’s now Kano Central’s turn to take the reins. Allowing the APC to award its ticket to another candidate from Kano North would be a misstep, as it would bypass the established rotation pattern.

Will the Kano South stakeholders fold their arms? The last time someone from Kano South led Kano as a governor was in 1993, some 31 years ago.

It’s not too late for Barau to change his political strategy in the interest of his ambition and that of his supporters. He should carry his party members along by stop creating unnecessary enemies for himself within the party.

As Deputy President of the Nigerian Senate and Senator representing Kano North since 2015, Barau’s actions carry significant weight. Hence, he should know that Politics is not about giving people money and becoming difficulty inaccessible; it demands genuine connection and a listening ear to the yearnings of the people.

Adnan, a university lecturer and political commentator writes from Abuja.

Opinion

Let President Tinubu Rename University of Lagos After Gowon, Not Abuja

Published

5 days ago

December 18, 2024

Nigerian Tracker

Adnan Mukhtar Tudun Wada

I was not happy when Northwest University Kano was renamed to Yusuf Maitama Sule University, as student leaders of that University then, we followed the interest of the students who were also not happy with the renaming at that time for one reason; the renaming was politically motivated, to hurt the founder of the institution Senator Rabiu Kwankwaso. I was busy mobilising students to protest, the next day I was invited to the DSS for questions where I spent hours and all the people we were mobilising the protest together ran and dissociated themselves from it. I have no option but to plead with the DSS to release me, assuring them that not a single student would protest the government’s action.

The renaming has affected many students who are seeking admission abroad; it’s Northwest University on my transcript and Yusuf Maitama Sule University on my certificate. This is kinda confusing and not good at all.

Politicians should immortalise individuals in their new projects not existing ones. The renaming of the University of Abuja to Yakubu Gowon University is not good for the university’s alumni.

The President should have found a new project or built a new University by naming it after the former Head of State.

I don’t support the idea of playing politics by renaming our universities and this happens mostly in Nigeria.

Imagine waking up renaming the University of Maiduguri to Mohammed Goni University, Yobe State University to Ibrahim Geidam University, the University of Ibadan to Abiola Ajimobi University, the University of Lagos to Lateef Jakande University.

It will be bad for the alumni of the aforementioned universities to come across this.

Why is this only happening in Africa? Look at Makerere University in Uganda, it was established in 1920 but despite Yoweri Mosevenni’s long reign; he didn’t for once attempt to change it to even his name for selfish reasons.

He didn’t think of renaming the Entebbe International Airport after him but in Nigeria, we have this culture of renaming everything after individuals.

If you want to be immortalised, leave a lasting legacy as Gowon did in establishing NYSC. That enough is Okay and better than naming an institution after him.

President Tinubu should have renamed the University of Lagos after Gowon, not Abuja. I’m sure his people will reject this not for any reason but because of the large number of people that will be affected by it.

The University of Abuja Alumni were all crying over this painful decision.

Opinion

Ibrahim Abdullahi Waiya: Champion of Civil Society and Good Governance in Northern Nigeria

Published

6 days ago

December 16, 2024

Nigerian Tracker

Ibrahim Abdullahi Waiya, is an influential Civil Society figure in Kano State and Northern Nigeria. He is currently serving as the Executive Director, Citizens for Development and Education (CDE), he has dedicated many years of his civil society activism as advocate for the promotion of democracy, good governance, anti-corruption, peace building and women empowerment

Amb. Waiya, holds number of academic qualifications, including a Higher National Diploma in Public Administration from Kano State Polytechnic, a Bachelor of Laws (LLB) from Usmanu Danfodio University, Sokoto, Master’s in Public International Law at Maryam Abacha, American University, Maradi, and he is currently pursuing a doctor of philosophy at Skyline University, Kano in International Relations

In the course of his career, he held several positions and managed a number of projects. He served as the Director, Alhilal Foundation, from 2003 to 2007, an organization which focused on women empowerment, through basic literacy and skills acquisition. He later coordinated the North West Zonal Office of the Mallam Aminu Kano International Foundation. Amb. Ibrahim Waiya, led and coordinated a number of Local Government Councils Elections Observation missions across 19 Northern states.

In 2011, Waiya managed the Campaign against Drug Abuse under the auspices of Northern Youth Assembly, a youth driven platform with leadership structures in the Nineteen Northern States. He served as Secretary, for both, Kano State Stakeholders Committee on Anti-Drug Abuse Campaign and Kano State Stakeholders Committee on Anti-Child Abuse, a project which was coordinated by the office of the Special Adviser, Child Welfare and National Drug Law Enforcement Agency. His involvement in election observation coordination missions and various public engagements, highlights his commitment to civic engagement towards community development, democracy and good governance

Waiya’s extensive experience includes free consultancy support services to numerous Government Ministries and Agencies such as: Kano State Ministry for Women Affairs and Social Development, Kano State Ministry for Community and Rural Development, office of the Special Adviser to the Governor of Kano State on Child Welfare, Ministry for Special duties, office of the special adviser, joint security services. He has facilitated numerous training workshops and seminars, impacting his knowledge, skills, experience on the community, particularly for community based organizations

In recognition of his contributions, he was appointed to several key positions, such as the President, of the Kano Civil Society Forum, Chairman of the Conference of Northern States Civil Society Networks, Convener, Nigeria for Peace Project, Managing partner, United Nigeria Project, Head of Secretariat, Kano Peace Committee, Secretary General, National Action for Women Agenda,(NAWA), chairman, Board of Trustees, Northern Youth Assembly, (Majalisar Matasan Arewa) Fellow, Institute of Security and Strategic Studies, Fellow, Institute of International Peace and Secure Society, Fellow, Institute of Business Diplomacy and Financial Management, member, Commission of Inquiry on Missing persons, member, Implementation Committee, on the Recommendations of the Report of the Commission of inquiry on missing persons, member, Commission of Inquiry to investigate, various political violence and cases of missing persons, that occurred in the State from 2015 – 2023, member, Commission of inquiry to investigate protest, arson and destruction of public and private properties that occurred from 1st – 10th August, 2024 Amb. Waiya, served as Consultant on various government projects, such as: Kano State Security Trust Fund, Safe Corridor, Campaign against Drug Abuse, across the 44 Local Government Council Areas. Amb. Waiya”s active participation in peace building, policy advocacy and legislative reform has continued to impact positive change in Kano State, the North and Nigeria at large.

Opinion

“I Transition to PR and Digital Marketing to Transform Brands Globally” – Ibrahim Ayyuba Isah

Published

1 week ago

December 15, 2024

Nigerian Tracker

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As 2024 comes to a close, Ibrahim Ayyuba Isah reflects on his journey from journalism to public relations (PR) and digital marketing. With over a decade of experience in media and communications, Ibrahim’s transition was fueled by a desire to empower businesses—starting with Northern Nigeria but extending globally—to build impactful narratives and achieve sustainable growth.

“Every brand, regardless of location, deserves access to the tools and expertise needed to thrive in today’s fast-paced world,” Ibrahim says. “My goal has always been to bridge the gap in strategic communication, ensuring that no business is left behind.”

From Journalism to Strategic Communication

Ibrahim’s illustrious journalism career spans over a decade, during which he served as a Senior Reporter at TVC News, covering critical developments, including the Kano State Government House for three successive administrations. His work involved breaking major news stories, producing multimedia content, and engaging audiences through digital platforms.

“I’ve always been passionate about communication, but I realized I wanted to do more than report stories—I wanted to help brands craft their own,” Ibrahim shares. “That’s what led me to pivot into PR and digital marketing.”

To equip himself for this new journey, Ibrahim pursued advanced studies, earning a Master’s in Communication Studies and a Master’s in Public Relations from Bayero University, Kano. He further honed his expertise with a Professional Certificate in Digital Marketing from the London School of Business Administration and a Master Diploma in Digital Marketing from the Digital Marketing Skills Institute. These credentials underscore his commitment to mastering the art of strategic communication.

Empowering Brands Through Ayrah Media Concept

As the CEO of Ayrah Media Concept (AMC), Ibrahim leads a PR and creative agency that provides businesses with tailored solutions, including PR consulting, social media management, corporate campaigns, and digital marketing.

“My vision is to empower brands to connect with their audiences, tell compelling stories, and achieve global relevance,” Ibrahim explains. “Through AMC, we’re showing businesses—whether in Northern Nigeria or beyond—that they can reach new heights with the right strategies.”

In 2024, AMC worked on several impactful campaigns, including Ibrahim’s role as a Lead Consultant for the WOFAN-ICON2 project in partnership with Mastercard Foundation, where he developed and executed PR and communication strategies to amplify the project’s impact.

Changing Perceptions and Building Bridges

Transitioning into PR and digital marketing came with challenges, including shifting perceptions about its value.

“Many businesses see PR and digital marketing as optional rather than essential,” Ibrahim says. “But the results are transformative. Strategic communication is not just about visibility; it’s about building trust, credibility, and lasting connections with your audience.”

This philosophy drives Ibrahim’s approach, ensuring that businesses of all sizes—whether local startups or established corporations—can access high-quality PR and marketing services.

Looking Ahead

Ibrahim’s vision for the future extends far beyond regional boundaries. While his roots and passion lie in Northern Nigeria, his focus is on creating strategies that resonate globally.

“Brands in Kano, Lagos, Abuja, or even New York share a common goal: to connect with people and make an impact,” he says. “My mission is to ensure that every business, regardless of size or location, has the tools and strategies to achieve that.”

In 2025, Ibrahim plans to document his professional journey in a book that will explore his experiences as a journalist and PR expert, offering insights into the evolving landscape of communication and its role in business success.

A Message of Gratitude

As he reflects on the year, Ibrahim expresses his gratitude to those who have supported his journey. “I’m incredibly thankful to my mentors, collaborators, and clients who have believed in my vision. Together, we’ve shown that impactful communication has the power to transform lives and businesses.”

With a clear vision and an unwavering commitment to excellence, Ibrahim Ayyuba Isah is poised to lead the way in redefining PR and digital marketing, not just in Nigeria but across the globe.