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Yushau Shuaibu Highlights the Role of Social Media in Nation-Building at Annual Public Lecture Organized By Adnan $ Associates

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Adnan Mukhtar Tudun Wada making a Presentation

 

Yushau Shuaibu, a renowned public relations guru and head of PRNigeria, delivered an insightful presentation on the role of social media in national development and nation-building. This presentation was part of the Professor Adamu Abubakar Gwarzo Annual Public Lecture, organized by Adnan Mukhtar & Associates in collaboration with the Professor Adamu Abubakar Gwarzo Foundation, held at Mambayya House in Kano.

In his paper titled “Social Media for National Development and Nation-Building,” Shuaibu emphasized the transformative power of social media as a tool for creating, interacting, and spreading messages. He highlighted the affordability and accessibility of social media, which allows for multimedia content, immediate communication, and widespread reach.

Shuaibu illustrated the rapid growth of social media platforms, noting that it took radio 38 years to reach 50 million users, while television took the same amount of time. In contrast, Facebook garnered over 100 million users in less than nine months from its creation. Today, Facebook boasts 2.8 billion users, and WhatsApp has 2 billion users, underscoring the immense power of social media.

He also discussed the various ways social media enhances transparency, civil engagement, economic development, and community support.

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Jafar Jafar and Danbello were mentioned for their efforts in enhancing transparency and civic engagement, while Yakubu Sani Wudil was recognized for his contributions to economic development. Aisha Falke was acknowledged for addressing social issues and uniting community support.

However, Shuaibu also addressed the challenges posed by social media, such as the spread of fake news, misinformation, social division, and polarization. He pointed out that culprits, including politicians and terrorists, often use fake news to achieve their purposes.

To effectively use social media, Shuaibu recommended social media marketing strategies to push brands, increase brand awareness, and improve customer engagement. He emphasized the importance of defining target audiences, improving response times, providing newsworthy content, and incorporating multimedia access.

Adnan Mukhtar, representing the organizing firm, highlighted the significance of the annual public lecture and the role of social media in shaping lives. He praised Professor Adamu Abubakar Gwarzo for his mentorship and contributions to society, both socially and academically.

Dr. Muhammad Israr, President of Maryam Abacha American University, urged attendees to help those in need, especially during these challenging times. He emphasized the role of social media in raising awareness and fostering development.

The event concluded with a call to action for individuals to leverage social media for positive change and nation-building.

 

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NFF Appoints Eguavoen as Interim Head Coach of Super Falcons

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By Yusuf Danjuma Yunusa

Augustine Eguavoen has been appointed the interim head coach of the Super Falcons.

The former Super Eagles head coach will lead the Falcons for their 2028 Olympic Games double-legged qualifier against Comoros in October.

Eguavoen will be assisted by Christopher Danjuma, head coach of Nasarawa Amazons, alongside a supporting cast that includes Ayisat Yusuf, a former Super Falcons defender; Olatunji Baruwa, former Super Eagles goalkeeper trainer.

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The Falcons will kick off their Olympic qualifying campaign in the second round against Comoros, with both legs taking place at the Remo Stars Stadium in Ikenne-Remo on October 9 and 13.

Nigeria had received a bye into the second round as one of the top-ranked teams, while Comoros qualified after a 30-0 aggregate victory over Sudan.

Falcons must navigate four rounds of two-legged knockout ties to secure of Africa’s two slots for the women’s football event at the Olympics. A win over Comoros will advance the team to the third round in early 2027 to face either DR Congo or Morocco.

Eguavoen will be handling women’s football team for the first time in his managerial career.

His appointment comes a few weeks after Justine Madugu was sacked as Falcons’ head coach alongside his technical crew.

The dismal follows the Falcons failure to qualify for the 2027 women’s World Cup.

The first time the team will miss the World Cup since its inception in 1991.

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Dependable political ally’ — Tinubu celebrates Abdulmumin Jibrin at 50

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President Bola Tinubu has congratulated Abdulmumin Jibrin, the member representing the Kiru/Bebeji federal constituency in the house of representatives, on his 50th birthday.

In a statement issued on Tuesday by Bayo Onanuga, special adviser to the president on information and strategy, Tinubu described Jibrin as a dependable political ally and commended his intellectual rigour, entrepreneurial drive and commitment to public service.

The president praised Jibrin’s pursuit of knowledge, noting that his academic background at the University of Abuja, Ahmadu Bello University, Zaria, SBS Swiss Business School in Switzerland, Bayero University, Kano, and other institutions has shaped his approach to leadership and public service.

Jibrin holds two PhDs in international relations and economics, as well as an MBA from Bayero University. He also attended executive education programmes at Harvard Business School, Oxford and London Business Schools, and INSEAD in France.

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Tinubu also acknowledged Jibrin’s record in public service, including his leadership of the house committees on finance, appropriations, land transport, foreign affairs, and housing and habitat.

According to the president, the lawmaker has contributed to debates and policies on public finance, fiscal policy, infrastructure and housing.

Jibrin also served as executive director at the Federal Housing Authority (FHA).

“Abdulmumin Jibrin represents a generation of Nigerians whose pursuit of knowledge, enterprise, and public service has been driven by a desire to make a difference,” the president said

His journey from scholarship and business into national politics reflects intellectual curiosity, resilience, and a deep commitment to Nigeria.
“At 50, he has much to celebrate, but I am confident that his most consequential contributions to our nation are still ahead.”

The president wished Jibrin renewed strength, good health, wisdom and fulfilment as he marked the milestone.

He also urged him to continue using his experience and knowledge to mentor younger Nigerians, strengthen democratic institutions and contribute to the development of Kano state and Nigeria.

Jibrin rejoined the All Progressive Congress (APC) in 2025 after he was expelled from the New Nigerian People’s Party (NNPP).

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Ibrahim Little Condemns Attack on Journalists, Calls for Government Commitment to Ending Thuggery

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The gubernatorial candidate of the African Democratic Congress (ADC), Alhaji Ibrahim Ali Amin Little, has condemned the recent attack on journalists covering the All Progressives Congress (APC) rally at the Sani Abacha Stadium in Kano on Saturday

Little, in a statement signed by his Executive Assistant, Adnan Mukhtar, described the attack as unfortunate and unacceptable, calling on security agencies to demonstrate greater commitment to ending political thuggery in the state.

“Politicians are guilty of recruiting and using thugs during political rallies, and I believe this is absolutely wrong. Such actions contribute to the destruction of the future of our young people by exposing them to immoral and criminal activities.

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“It is important that we tell ourselves the truth. A government that claims to be fighting thuggery, phone snatching and drug abuse should not be seen sponsoring or encouraging thugs to attend political rallies. This is unfortunate, unacceptable and uncalled for.

“Political rallies should be platforms for presenting ideas, engaging citizens and seeking their support, rather than breeding grounds for violence and criminality.”

Little extended his sympathy to the Nigerian Union of Journalists (NUJ), the affected journalists and all other victims of the incident.

He assured the people of Kano that, if elected, his administration would have zero tolerance for political thuggery and other forms of violence, stressing that his government would prioritise the protection of lives and property and create an environment where journalists and citizens can carry out their legitimate activities without fear.

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