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Mahanga TV Launches in Nigeria to Take Hausa Storytelling, Northern Talent to Global Audiences

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Kano-based media platform combines broadcasting, original productions, current affairs, culture and digital media in a new chapter for Northern Nigerian storytelling

A new voice has entered Nigeria’s evolving media landscape with the launch of Mahanga TV, a Kano-based Hausa media and broadcasting platform established to bring together original storytelling, journalism, drama, film, culture and entertainment while giving Northern Nigerian stories a wider audience.

Operating under Mahanga Media and Productions Ltd., the platform is positioning itself at the intersection of television, digital media and modern content production, with an ambition to inform, entertain and connect audiences through professionally produced content.

Mahanga TV is available as a Free-to-Air television service on Amos 17 at a frequency of 11,882 MHz, providing viewers with access to its growing range of Hausa-language programming and original content.

The company describes its philosophy in a simple phrase: “Born in Kano. Built for the world.” Its stated mission is to deliver innovative media solutions that inform, inspire and connect audiences through storytelling and technology, while its broader vision is to build a media and broadcasting company recognised for excellence, creativity and impact in Nigeria and beyond.

For Nuhu Abdullahi Balarabe, Founder and Chief Executive Officer of Mahanga TV, the platform was created from a belief that Northern Nigeria possesses a wealth of stories, talent and cultural perspectives that deserve a larger platform.

“Mahanga TV was established from a deep conviction that Northern Nigeria has a wealth of stories, talent, culture and perspectives that deserve to be told with professionalism, creativity and global relevance. Our vision is to build a modern Hausa media platform that informs, entertains and connects audiences while creating opportunities for Northern talent and amplifying stories that reflect who we are and where we are going.

“At Mahanga TV, we are combining contemporary broadcast technology with original storytelling, current affairs, drama, film, music, culture and entertainment to create a platform that goes beyond traditional television. We are proud to be born in Kano, but our ambition is to take the stories and voices of Northern Nigeria to audiences across Nigeria and the world.”

— Nuhu Abdullahi Balarabe, Founder & Chief Executive Officer, Mahanga TV

That vision is reflected in the platform’s programming structure, which spans talk shows, drama series, feature films, current affairs, music and culture, and family-friendly entertainment. Its published programming slate includes talk formats such as Labaran Yau, Sahel Circle, Kano After Dark and Arewa Dialogues, alongside drama productions, feature films, current-affairs programmes and music and cultural shows.

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Its drama offering focuses on stories grounded in Hausa-Fulani heritage, with the company highlighting writers, directors and actors from across Northern Nigeria. Its feature-film programming similarly seeks to showcase Northern Nigerian filmmaking and artistry, while its music and culture programming brings together traditional cultural expressions and contemporary Northern sounds.

The platform’s current-affairs offering is another important part of its identity, with programmes listed under the Mahanga Newshour, Northern Report, Frontline and Market Day brands. The programming is designed around issues and conversations relevant to audiences in Northern Nigeria, complementing the platform’s entertainment and cultural content.

Behind the programming is an investment in production infrastructure. Mahanga’s facility at Farm Centre, Tarauni, Kano, includes professional studios, editing and post-production suites, audio recording booths, a live-streaming control room, meeting rooms and high-speed internet. Its listed production equipment includes high-definition cameras, professional lighting, audio recording systems, live-streaming equipment, editing facilities and broadcast transmission gear.

The company’s production model covers the entire process from concept and scripting to filming, editing and distribution, allowing projects to be developed with a unified creative and production direction. Its delivery platforms include television, online broadcasting, social media and live streaming.

Beyond its programming, Mahanga Media and Productions also positions itself as a full-service media company serving brands, institutions and individuals. Its services include television and online broadcasting, video production, social-media campaigns, online media campaigns, event coverage and live streaming.

The company’s development has also been marked by a gradual expansion of its production and digital capabilities. According to its published corporate timeline, Mahanga TV was founded in Kano in 2025, expanded its studio and live-streaming infrastructure in 2026, moved into digital campaigns and online broadcasting in 2026 and produced its original Baya da Kura series in 2026. In 2026, the company describes itself as operating as a full-service media organisation covering broadcasting, production, events and live streaming.

The digital component of the platform is also being expanded. Mahanga says a dedicated mobile application for iOS and Android is currently in development, with plans to allow audiences to watch programmes, receive updates and access Mahanga TV content directly from their mobile devices.

For Northern Nigeria’s creative industry, the emergence of a platform built around local storytelling, production and talent creates another avenue through which filmmakers, journalists, actors, musicians, presenters and other creatives can reach audiences.

More broadly, Mahanga’s launch comes at a time when the distinction between television and digital media is becoming increasingly fluid. Audiences now consume news, entertainment and cultural content across television, social media, streaming platforms and mobile devices. Mahanga’s stated strategy reflects that changing media environment by combining conventional broadcasting with digital distribution and original content production.

At the centre of the platform, however, remains storytelling.

From current affairs and long-form conversations to drama, film, music and cultural programming, Mahanga is seeking to build a media identity that is distinctly Northern while remaining accessible to audiences beyond the region.

Its launch therefore represents more than the arrival of another television platform in Kano. It marks the beginning of an effort to create a modern Hausa media brand capable of bringing together Northern identity, professional production, contemporary broadcasting and digital storytelling.

And with its ambition captured in its own words — “Born in Kano. Built for the world.” — Mahanga TV is setting out to give the stories, voices and talent of Northern Nigeria a wider stage.

Mahanga TV — Free-to-Air Broadcast Information

Satellite: AMOS-17
Transponder: K7113
Frequency: 11,882 MHz
Polarization: V (Vertical)
Symbol Rate: 30 Msps
Modulation: QPSK
FEC: 2/3

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Mahanga TV appoints former AREWA24 staff Zuwairiyah Girei as MD

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Mahanga TV, a Kano-based television station, has appointed former AREWA24 staff member Zuwairiyah Adamu Girei as its new Managing Director, bringing her more than 14 years of experience in Hausa-language television production and broadcasting to the organisation.

Girei was formally welcomed into her new role during a reception held at Mahanga TV’s premises in Kano on Monday, November 2, 2026, marking a new phase in the organisation’s growthe barely three months after its launch.

Speaking at the reception, Girei expressed excitement over her appointment, describing her experience at AREWA24 as a significant milestone in her professional journey.

She said she would draw on the knowledge and experience acquired during her time at the television station to strengthen Mahanga TV and drive it towards greater achievements.

“All the experience I have at AREWA24, I will bring here, and I think I will do extraordinary because I know what I have learnt there. I pray that we will see success beyond our expectations,” she said.

Outlining her vision for Mahanga TV, the new Managing Director said the organisation would look beyond Northern Nigeria and target audiences across Africa and the rest of the world.

She identified the large Hausa-speaking population as a major opportunity for the industry, noting that despite the challenges facing Hausa-language broadcasting, the sector has a substantial audience.

“We have over 60 million Hausa speakers in Nigeria, so I think we have a target audience we have to try to reach,” she said.

Girei said her leadership would focus on understanding audience expectations, introducing improvements and positioning Hausa productions for international recognition.

“Our thinking is pan-African; our thinking is the world. Our thinking is now how can Hausa film reach the Oscars. That is the thinking,” she said.

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Looking ahead to the next decade, she expressed her ambition to see Mahanga TV secure three to four Academy Awards, earn international recognition and become a household name among viewers across different age groups.

She said she envisioned a future where Mahanga TV would be the preferred television platform in homes, with both adults and children identifying with its programmes.

The Chief Executive Officer of Mahanga TV, Nuhu Abdullahi Balarabe, said Girei’s appointment was informed by the organisation’s rapid growth and the need for experienced leadership to sustain its progress.

Balarabe explained that he initially served as both Managing Director and CEO but decided to appoint a dedicated Managing Director to oversee the organisation’s daily operations and provide the leadership required to sustain its expanding activities.

He said the organisation needed someone who could provide consistent leadership and maintain its momentum as it continued to grow.

“She is well experienced, and I’m sure she will use that experience to take the organisation further from where it is,” he said.

Balarabe disclosed that Mahanga TV had recorded progress beyond its initial expectations within three months of launching, attributing the achievement to the dedication of its staff, consultants and advisers.

He said the organisation was expanding its content offerings through original productions and partnerships with independent producers to provide audiences with engaging programmes.

He also urged viewers to continue supporting the station and sharing feedback through its social media platforms and WhatsApp channel, assuring them that the organisation remained open to suggestions as it worked to improve its services.

Reaffirming the organisation’s broader ambition, Balarabe said Mahanga TV was committed to ensuring that Hausa stories, culture and experiences reached audiences across the world.

“We have a beautiful tale happening in Northern Nigeria, and I believe it is only we that can tell our own story. We want to make sure all our stories are told and they reach every part of the world,” he said.

Also speaking, Mahanga TV’s Creative Director and Brand Manager, Abdulbasit Abanikanda, described Girei’s appointment as a timely development that would strengthen the organisation’s management structure and provide better direction for its expanding workforce.

Abanikanda recalled that Mahanga TV started with a team of just three people but had since grown considerably, making the appointment of an experienced manager necessary to coordinate its activities.

He expressed confidence in Girei’s ability to advance the station’s creative vision, noting that her ambition of taking Hausa stories to audiences across the world aligned with the organisation’s objectives.

With Girei’s appointment, Mahanga TV aims to consolidate its early progress, strengthen its content production and expand the reach of Hausa storytelling, creating opportunities for Northern Nigeria’s stories, culture and creative talent to gain wider national and international recognition.

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Kano Governor Nominates Ex- Speaker, Spokesperson as Commissioners

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Kano State Governor, Abba Kabir Yusuf, has nominated his spokesperson, Sanusi Bature Dawakin Tofa, and a former Speaker of the State House of Assembly, Balarabe Sa’idu Gani, for appointment as commissioners.

The governor has forwarded their names to the Kano State House of Assembly for screening and confirmation.

The Assembly is expected to screen the nominees on Tuesday, November 3, 2026, at 10:00 a.m.

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In a statement issued on Monday, the Assembly’s spokesperson, Kamaluddeen Sani Shawai, said the legislature had received a formal communication from Governor Yusuf requesting the screening of the two nominees.

He added that the exercise would be conducted in accordance with the provisions of the Constitution of the Federal Republic of Nigeria.

Gani served as Speaker of the Kano State House of Assembly from 2003 to 2007, while Bature currently serves as the governor’s spokesperson.

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2027: Rep Abubakar Kabir Bichi holds strategic meeting with Kano lawmakers

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The Chairman, House of representatives committee on appropriations Hon. Abubakar Kabir Bichi, has convened a meeting of all APC State Assembly Members and 40 Candidates in the upcoming 2027 General elections, led by the Speaker of the Kano State House of Assembly, Rt. Hon. Jibril Ismail Falgore.

Crucial issues were discussed on how best to coordinate their campaigns programs to deliver the APC, President Bola Ahmed Tinubu and Governor Abba Kabir Yusuf in the forthcoming 2027 general elections.

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The meeting was held at his Bichi office, Sunday evening 1st November 2026.

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