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Dear Prof T. A-IBK

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Professor Ibrahim Bello-Kano

 

Prof Ibrahim Bello-Kano

Dear Prof T.A. I read your column piece several times, and wondered, as you did, why the Honourable (let’s assume) Adamu Adamu, the Minister for Education, behaved towards ASUU the way he did. You did refer to his 2013 strong defence of ASUU strikes in which he called the striking lecturers “heroes and patriots” and a bulwark for a strong University System. Social theorists seek to explain why, in a given micro setting, someone is doing something or why someone is behaving or has behaved in a particular way, especially when that act or behaviour was, or could be, surprising or shocking to those who thought or think that they knew or know him pretty well enough as to not expect him to behave in such a way or manner. In the case of Adamu Adamu, one could ask whether he was behaving stupidly or maliciously or vengefully. Many people thought that Adamu Adamu would do better than Chris Ngige, given the fact of his previous positive attitude to ASUU and that he it was who set up the very Prof. Nimi Briggs Committee that was charged with negotiating with ASUU, for example. How would one explain what you, Prof TA, have/has called his “choleric reticence”? One possible explanation is this: when Adamu Adamu praised ASUU to the heavens in 2013, he was virtually broke and, in any case, unemployed. He was then a “radical” of sorts, typical of dyspectic traditionalist radicals in northern Nigeria. The North of Nigeria is still largely a feudal, proto-peasant community, where what Nietzsche would call “romantic critics of tradition” abound. Yet upon joining the ruling elite, and having been a minister for almost eight years, Adamu Adamu’s psychology has had to change.

He’s now in a new cultural, political and economic setting, defined by privilege and insoucient entitlement. He’s now a confidant of the President of the country. He could jet in and out of Nigeria at will and at the expense of the State. He was gravely ill for a time and would have died but for state medical privilege. In this sense, Adamu Adamu’s hostile behaviour and action towards ASUU are typical of hitherto relatively poor individuals who are now, thanks to good luck or some good fortune, beneficiaries of social and economic parasitism. In this sense, Adamu would naturally see his role as the defender and preserver of official state policy, the Government’s Warrior in Shining Armour, despite his previous personal history and humble origins. Privilege is the flip side of economic parasitism. That’s why Adamu Adamu had to see ASUU as the “enemy within”. The second possible explanation is that, perhaps Adamu Adamu wanted to offer something reasonable for ASUU. One clue is that he did say, at an inter-ministerial meeting with the President on the strike issue, that ASUU were “patriots”. However, soon after that Adamu realised that there were other vested interests that hatched behind his back, and felt hopeless and caged and isolated in regards to the official state policy on the strike. Here, all we can say, if this explanation is plausible, is that Adamu Adamu could not live up to his moral or ethical beliefs and standing.

We call this his moral failure, a kind of moral cowardice since he could not stand up for his feelings and sense of what is right or wrong in this particular context. Third, perhaps Adamu’s sudden and last minute aggressive and ill-considered attitude towards ASUU may have been caused by the strident criticisms of his failure to be at the top of the situation. Many commentators called him “sloth”, “heavy”, and “weak” in the light of his slow rising to the situation. Perhaps Adamu Adsmu felt he must assert his “macho” and “power” over a recalcitrant ASUU.

Whatever explanation is plausible, Adamu Adamu stands condemned for his handling of the situation. Perhaps he lacks intuitive intelligence in these matters, having been inserted in a new and profitable official position. His former radical religious and moral personality has been dimmed by office-holding and the privileges that that has brought into his personal life and psychological identity. There’s no question that Adamu Adamu has ruined or damaged his preputation as a moral agent, at least in the eyes of a large number of Nigerians. Clearly, then, Adamu Adamu felt that ASUU was a minor irritant, who should be begging the Government and not bargaining with it. Yet it also entirely possible that in his new privileged position as a functionary of the State, he cannot stand a lowly Trade Union standing up to the Government and the mythical figure of Buhari as the President, a man who sees “enough is enough” as applicable only to ASUU’s activist stance on Education. It’s also possible that Adamu Adamu has now got an anemic view of lecturer renumeration.

Years of his Principal’s policies of marketisation and other neo-liberal management of the economy must have convinced Adamu Adamu that the lecturers don’t need or deserve higher salaries. The measly N60k he offered to Professors at the bar says volumes about the mindset of Adamu Adsmu and the President, who’s reputed to despise workers being (seen to be) affluent. Adamu Adamu may have shared this view, too. In a few months, Adamu Adamu would be out of office, out of continuing privilege, and out of official decision making, at least in a direct sense. Without a doubt, his legacy is one of unbridled assault on Collective Bargaining. But as Mick Lynch, the general sectary of the British RMT Union said late last year, “If You’re Not Bargaining, You’re Begging”. The irony of it all is that, Adamu Adamu and Cohorts will be gone while ASUU will be here for a long, long time. Ibrahim Bello-Kano.

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Opinion

Let President Tinubu Rename University of Lagos After Gowon, Not Abuja

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Adnan Mukhtar Tudun Wada

 

 

Adnan Mukhtar Tudun Wada

I was not happy when Northwest University Kano was renamed to Yusuf Maitama Sule University, as student leaders of that University then, we followed the interest of the students who were also not happy with the renaming at that time for one reason; the renaming was politically motivated, to hurt the founder of the institution Senator Rabiu Kwankwaso. I was busy mobilising students to protest, the next day I was invited to the DSS for questions where I spent hours and all the people we were mobilising the protest together ran and dissociated themselves from it. I have no option but to plead with the DSS to release me, assuring them that not a single student would protest the government’s action.

The renaming has affected many students who are seeking admission abroad; it’s Northwest University on my transcript and Yusuf Maitama Sule University on my certificate. This is kinda confusing and not good at all.

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Politicians should immortalise individuals in their new projects not existing ones. The renaming of the University of Abuja to Yakubu Gowon University is not good for the university’s alumni.

The President should have found a new project or built a new University by naming it after the former Head of State.

I don’t support the idea of playing politics by renaming our universities and this happens mostly in Nigeria.

Imagine waking up renaming the University of Maiduguri to Mohammed Goni University, Yobe State University to Ibrahim Geidam University, the University of Ibadan to Abiola Ajimobi University, the University of Lagos to Lateef Jakande University.

It will be bad for the alumni of the aforementioned universities to come across this.

Why is this only happening in Africa? Look at Makerere University in Uganda, it was established in 1920 but despite Yoweri Mosevenni’s long reign; he didn’t for once attempt to change it to even his name for selfish reasons.

He didn’t think of renaming the Entebbe International Airport after him but in Nigeria, we have this culture of renaming everything after individuals.

If you want to be immortalised, leave a lasting legacy as Gowon did in establishing NYSC. That enough is Okay and better than naming an institution after him.

President Tinubu should have renamed the University of Lagos after Gowon, not Abuja. I’m sure his people will reject this not for any reason but because of the large number of people that will be affected by it.

The University of Abuja Alumni were all crying over this painful decision.

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Opinion

Ibrahim Abdullahi Waiya: Champion of Civil Society and Good Governance in Northern Nigeria

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Ibrahim Abdullahi Waiya, is an influential Civil Society figure in Kano State and Northern Nigeria. He is currently serving as the Executive Director, Citizens for Development and Education (CDE), he has dedicated many years of his civil society activism as advocate for the promotion of democracy, good governance, anti-corruption, peace building and women empowerment

Amb. Waiya, holds number of academic qualifications, including a Higher National Diploma in Public Administration from Kano State Polytechnic, a Bachelor of Laws (LLB) from Usmanu Danfodio University, Sokoto, Master’s in Public International Law at Maryam Abacha, American University, Maradi, and he is currently pursuing a doctor of philosophy at Skyline University, Kano in International Relations

In the course of his career, he held several positions and managed a number of projects. He served as the Director, Alhilal Foundation, from 2003 to 2007, an organization which focused on women empowerment, through basic literacy and skills acquisition. He later coordinated the North West Zonal Office of the Mallam Aminu Kano International Foundation. Amb. Ibrahim Waiya, led and coordinated a number of Local Government Councils Elections Observation missions across 19 Northern states.

In 2011, Waiya managed the Campaign against Drug Abuse under the auspices of Northern Youth Assembly, a youth driven platform with leadership structures in the Nineteen Northern States. He served as Secretary, for both, Kano State Stakeholders Committee on Anti-Drug Abuse Campaign and Kano State Stakeholders Committee on Anti-Child Abuse, a project which was coordinated by the office of the Special Adviser, Child Welfare and National Drug Law Enforcement Agency. His involvement in election observation coordination missions and various public engagements, highlights his commitment to civic engagement towards community development, democracy and good governance

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Waiya’s extensive experience includes free consultancy support services to numerous Government Ministries and Agencies such as: Kano State Ministry for Women Affairs and Social Development, Kano State Ministry for Community and Rural Development, office of the Special Adviser to the Governor of Kano State on Child Welfare, Ministry for Special duties, office of the special adviser, joint security services. He has facilitated numerous training workshops and seminars, impacting his knowledge, skills, experience on the community, particularly for community based organizations

In recognition of his contributions, he was appointed to several key positions, such as the President, of the Kano Civil Society Forum, Chairman of the Conference of Northern States Civil Society Networks, Convener, Nigeria for Peace Project, Managing partner, United Nigeria Project, Head of Secretariat, Kano Peace Committee, Secretary General, National Action for Women Agenda,(NAWA), chairman, Board of Trustees, Northern Youth Assembly, (Majalisar Matasan Arewa) Fellow, Institute of Security and Strategic Studies, Fellow, Institute of International Peace and Secure Society, Fellow, Institute of Business Diplomacy and Financial Management, member, Commission of Inquiry on Missing persons, member, Implementation Committee, on the Recommendations of the Report of the Commission of inquiry on missing persons, member, Commission of Inquiry to investigate, various political violence and cases of missing persons, that occurred in the State from 2015 – 2023, member, Commission of inquiry to investigate protest, arson and destruction of public and private properties that occurred from 1st – 10th August, 2024 Amb. Waiya, served as Consultant on various government projects, such as: Kano State Security Trust Fund, Safe Corridor, Campaign against Drug Abuse, across the 44 Local Government Council Areas. Amb. Waiya”s active participation in peace building, policy advocacy and legislative reform has continued to impact positive change in Kano State, the North and Nigeria at large.

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Opinion

“I Transition to PR and Digital Marketing to Transform Brands Globally” – Ibrahim Ayyuba Isah

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As 2024 comes to a close, Ibrahim Ayyuba Isah reflects on his journey from journalism to public relations (PR) and digital marketing. With over a decade of experience in media and communications, Ibrahim’s transition was fueled by a desire to empower businesses—starting with Northern Nigeria but extending globally—to build impactful narratives and achieve sustainable growth.

“Every brand, regardless of location, deserves access to the tools and expertise needed to thrive in today’s fast-paced world,” Ibrahim says. “My goal has always been to bridge the gap in strategic communication, ensuring that no business is left behind.”

From Journalism to Strategic Communication

Ibrahim’s illustrious journalism career spans over a decade, during which he served as a Senior Reporter at TVC News, covering critical developments, including the Kano State Government House for three successive administrations. His work involved breaking major news stories, producing multimedia content, and engaging audiences through digital platforms.

“I’ve always been passionate about communication, but I realized I wanted to do more than report stories—I wanted to help brands craft their own,” Ibrahim shares. “That’s what led me to pivot into PR and digital marketing.”

To equip himself for this new journey, Ibrahim pursued advanced studies, earning a Master’s in Communication Studies and a Master’s in Public Relations from Bayero University, Kano. He further honed his expertise with a Professional Certificate in Digital Marketing from the London School of Business Administration and a Master Diploma in Digital Marketing from the Digital Marketing Skills Institute. These credentials underscore his commitment to mastering the art of strategic communication.

Empowering Brands Through Ayrah Media Concept

As the CEO of Ayrah Media Concept (AMC), Ibrahim leads a PR and creative agency that provides businesses with tailored solutions, including PR consulting, social media management, corporate campaigns, and digital marketing.

“My vision is to empower brands to connect with their audiences, tell compelling stories, and achieve global relevance,” Ibrahim explains. “Through AMC, we’re showing businesses—whether in Northern Nigeria or beyond—that they can reach new heights with the right strategies.”

In 2024, AMC worked on several impactful campaigns, including Ibrahim’s role as a Lead Consultant for the WOFAN-ICON2 project in partnership with Mastercard Foundation, where he developed and executed PR and communication strategies to amplify the project’s impact.

Changing Perceptions and Building Bridges

Transitioning into PR and digital marketing came with challenges, including shifting perceptions about its value.

“Many businesses see PR and digital marketing as optional rather than essential,” Ibrahim says. “But the results are transformative. Strategic communication is not just about visibility; it’s about building trust, credibility, and lasting connections with your audience.”

This philosophy drives Ibrahim’s approach, ensuring that businesses of all sizes—whether local startups or established corporations—can access high-quality PR and marketing services.

Looking Ahead

Ibrahim’s vision for the future extends far beyond regional boundaries. While his roots and passion lie in Northern Nigeria, his focus is on creating strategies that resonate globally.

“Brands in Kano, Lagos, Abuja, or even New York share a common goal: to connect with people and make an impact,” he says. “My mission is to ensure that every business, regardless of size or location, has the tools and strategies to achieve that.”

In 2025, Ibrahim plans to document his professional journey in a book that will explore his experiences as a journalist and PR expert, offering insights into the evolving landscape of communication and its role in business success.

A Message of Gratitude

As he reflects on the year, Ibrahim expresses his gratitude to those who have supported his journey. “I’m incredibly thankful to my mentors, collaborators, and clients who have believed in my vision. Together, we’ve shown that impactful communication has the power to transform lives and businesses.”

With a clear vision and an unwavering commitment to excellence, Ibrahim Ayyuba Isah is poised to lead the way in redefining PR and digital marketing, not just in Nigeria but across the globe.

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