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Jaiz Bank Rebranding Saga: An Intellectual Sparring Between Professionals

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By Yusuf Danjuma Yunusa

The Jaiz Bank rebranding of its logo has sparked series of debates in the past few days among professionals. Most engaging of all the discourse was that of Aliyu Jalal, a communication specialist and Safwan Idris, a brand designer.

Safwan Idris, from his years of experience as a brand designer, argued that the new choice of design by the bank is below par, and even posited that the management could be sued for a copyright violation owing to the fact that a flip of the bank’s new logo design resembles that of Bixby Samsung. Not only that, he also critiqued the use of lowercase for the letter ‘j’ which starts the bank’s name, Jaiz. Safwan, in his criticism, added that the rebranding has got too much colors on the logo which has made it look unfit for such an establishment.

Aliyu Jalal on the other hand, while responding to Safwan’s criticisms, expressed shock as to why such an acclaimed brand designer would be ignorant of things that he is to know even better. In his rebuttal, Aliyu highlighted that the adoption of the lowercase instead of the conventional uppercase which many brands are used to is a step toward solidifying their ideology of operating differently in the banking industry.

The communication specialist went further to juxtapose brands like adidas, spotify, reddit, tajbank, paypal, and others that have adopted the same lowercase; citing reasons for such an adoption to be the fact that it looks more aesthetically appealing, softer, friendlier, and less rigid.

Furthermore, Aliyu countered the designer’s claim that the new logo of the bank is a “flipped” version of Samsung’s Bixby; reiterating that such claim is weak. He justified his position by sharing that what it’s considered a legal breach in Corporate Law is a “near-identical copying”, stressing that “mere resemblance is not an issue.”

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He buttressed further that logos are symbols, and that symbols are drawn from shared ideas in which a bit of research would have him find out that there are “resemblance for almost every logo in the world.”

Responding to the “too much color” criticism by the designer, Aliyu pointed out that big brands like Google and Microsoft are using four different colors whereas the antagonized bank adopted only three which, by all means, still serve the simplicity purpose as expected.

Not relenting, Safwan held a space on the X app(formerly Twitter) yesterday evening on Thursday with the topic: Logo Design Process: Avoiding Copyright Breach and IP Lawsuit, where he expantiated more on his claims about the rebranding of Jaiz Bank.

The brand designer, once again, faulted the person whom the bank contracted for the job, remarking that no professional designer would come up with a word mark logo that’s in lowercase with the ‘j’ having the dot that it originally has. He emphatically conveyed that even though the person wish to use the word mark in lowercase, the ‘j’ should not have appeared with the dot on it.

Secondly, he argued that rebranding is not always about changing everything that a brand is already known with; that such move is risky as customers have known the brand with certain features already. Safwan noted that since Jaiz Bank, which is an Islamic bank, had adopted green which is globally recognized among Islamic countries as the favorite color of Islam; and that customers have acquainted themselves with already, it was unnecessary for the bank to replace that with yellow which, according to him, means nothing deducing from their unveiling ceremony clip that he watched online.

Lastly, he remarked that Jaiz Bank is known for its unique way of banking, hence, that should have made the designer to have avoided coming up with any logo that is in existence already; and which wouldn’t have made people debate on whether it resembles the Samsung Bixby or not.

Safwan ended the space with the mentioning of some tenets of trade mark, how copyright really works, and how it could be avoided.

Moreover, a staff of this very Jaiz Bank, Ameer Lukman Haruna, in his reaction to the online debate, shared that though he has received and seen quite a number of logo proposal for the bank, the management has reasons to stick to what it has now, while urging the youths to continue in their show of talents; that it might actually inspire the bank’s future decision to rebrand again if such opportunity arises. He also acknowledged the fact that the debate, being an intellectual discourse, is a way to keep the bank visible and relevant.

Are you a Jaiz Bank customer? If yes, what’s your take on the issue: should the bank stick to its current design or it should go back to the old one? Let’s know your thoughts!

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Kano Approves ₦61.6bn Development Package to Boost Education, Healthcare, Infrastructure

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The Kano State Executive Council has approved a total of ₦61.63 billion for a broad range of development projects spanning education, healthcare, infrastructure, agriculture, and urban renewal.

The approvals were granted during the Council’s 39th meeting held at the Government House in Kano.
Briefing journalists after the meeting, the Commissioner for Information and Internal Affairs, Ibrahim Abdullahi Waiya, said the decisions reflect the administration’s strong commitment to improving public services and accelerating socio-economic development across the state.

According to him, the approvals followed extensive deliberations on key governance priorities, with a clear focus on enhancing living standards and expanding access to essential services.

Education Sector Gets Major Boost
A significant share of the funds was allocated to the education sector. This includes over ₦4.45 billion for the payment of external examination fees for students sitting for NECO, NABTEB, and NBAIS in 2026.

The Council also approved ₦2 billion for the procurement of school furniture across 30 local government areas, alongside several projects involving classroom construction, renovation, and upgrades in schools located in Makoda, Tarauni, Ajingi, and Minjibir LGAs.
Waiya added that funds were equally approved to settle outstanding liabilities for examination fees between 2020 and 2023, as well as feeding costs in boarding schools.

Strengthening Healthcare Services
In the health sector, the Council approved key interventions, including the renovation of Wudil General Hospital and the procurement of medical equipment for major hospitals.

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Other approvals cover routine immunisation programmes, polio outbreak response across all 44 LGAs, and funding for free maternal, neonatal, and child healthcare services in 484 primary healthcare centres.

Major Infrastructure Investments
On infrastructure, over ₦5.2 billion was approved for the construction of a major road linking Panshekara Underpass to Madobi Bridge, as well as road reconstruction projects in Gwale LGA.
Additional approvals include the renovation of government offices, upgrades at the NYSC orientation camp in Kusalla, and construction works at other key public facilities.

Agriculture, Water, and Environment
To boost agricultural productivity, the Council approved nearly ₦3.5 billion for the procurement of over 41,000 bags of fertiliser, alongside investments in irrigation and institutional infrastructure.
In the water sector, ₦3.48 billion was approved for the rehabilitation of the Tamburawa Water Treatment Plant, in addition to funding for boreholes and utility services.
Environmental initiatives such as urban beautification, solar-powered boreholes, and drainage improvements also received funding.
Urban Development and Digital Mapping
The Council also earmarked substantial funds for urban development, including compensation for land acquisition, road projects, and the establishment of Gaya Polytechnic.
It further approved multi-billion naira projects for street naming, mapping, and house numbering under Phase II of the state’s urban planning programme.
Other Strategic Interventions
Additional approvals include funding for special intervention projects across 15 LGAs, settlement of staff entitlements at Aliko Dangote University, and procurement of ICT equipment to enhance government communication.
The Council also endorsed programmes aimed at economic empowerment, including support for butchers and logistics for Hajj operations.
Government Reaffirms Commitment
Waiya assured residents that all projects would be executed in line with due process and accountability.
He reiterated that the administration remains focused on delivering tangible dividends of democracy to the people of Kano State.

“The approvals underscore government’s unwavering commitment to improving infrastructure, education, healthcare, and overall socio-economic development of Kano State,” he said.
He added that the Council also acknowledged recent recognitions and awards received by the governor, noting that they reflect the impact of ongoing reforms and leadership direction.

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Workers Day: Akpabio Promises Workers Living Wage

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By Yusuf Danjuma Yunusa

The President of the Senate, Senator Godswill Akpabio, on Friday assured Nigerian workers that the National Assembly is aware of their economic challenges and remains committed to improving their welfare through legislative measures.

The former Akwa Ibom State governor gave the assurance in a congratulatory message to mark the 2026 International Workers’ Day, issued in Abuja by his Special Adviser on Media and Publicity, Eseme Eyiboh.

Akpabio acknowledged the difficulties faced by workers and pledged the Senate’s continued intervention through legislation aimed at improving living conditions and workplace standards.

He said, “The 10th National Assembly recognises the challenges workers face, from rising costs of living to workplace demands.

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“I assure you that the Senate remains unwavering in its commitment to legislating for a living wage, safer workplaces, pension reforms, and policies that expand job creation and protect the dignity of labour.

“The passage of the new National Minimum Wage Act and the implementation of workers’ welfare packages are testaments to this commitment.”

His message comes against the backdrop of mounting economic pressures on Nigerian workers, including rising inflation, the high cost of living, and concerns over wage sustainability, which have continued to dominate national discourse.

The Senate President also called on employers across sectors to prioritise workers’ welfare, stressing the link between productivity and improved working conditions.

“Today, we celebrate you—the teachers who mould our future, the farmers who feed our nation, the doctors and nurses who heal our land, the artisans, traders, civil servants, security personnel, and private sector employees whose daily toil builds Nigeria.

“You are the true heroes of our democracy and the engine of our economy.

“To organised labour, I commend your constructive engagements and patriotism. The Senate will continue to partner with the NLC, TUC and all affiliates to ensure that the voice of the Nigerian worker is heard and respected in the chambers of policy and law,” he stated.

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Workers’ Day: Hardship Worsening Under Tinubu, Says Atiku

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By Yusuf Danjuma Yunusa

Former Vice-President Atiku Abubakar has lamented the worsening economic hardship Nigerian workers face under President Bola Tinubu’s watch.

Mr Abubakar also said Mr Tinubu’s campaign mantra of ‘Renewed Hope’ has failed to translate into tangible relief for Nigeria’s citizens.

In a message on Friday to mark Workers’ Day, Mr Abubakar said, “Every first day of May, nations across the world pause to honour the dignity of labour and the men and women whose sweat and toil sustain civilisation. In Nigeria, Workers’ Day has always carried a particular poignancy, a moment to celebrate the resilience of a workforce that endures much and receives little.

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“But as we mark this year’s commemoration, I write not with celebration in my heart, but with grief. Grief for the Nigerian worker who was promised renewed hope and received instead renewed hardship.”

The former vice-president added, “The Nigerian worker, the teacher, the nurse, the factory hand, the civil servant, the artisan, has been the primary victim of an administration that, by all observable evidence, is far more interested in increasing the revenue at its disposal than in improving the lives of the citizens it governs.”

However, he acknowledged that the removal of fuel subsidy by Mr Tinubu was a necessary reform but faulted the manner in which the policy was implemented.

“A responsible government would have spent the preceding months preparing Nigerians for this transition, establishing social safety nets, empowering the most vulnerable, and ensuring that the pain of reform was shared equitably. This administration did none of that. It simply removed the subsidy and left the Nigerian worker to drown,” the opposition figure explained.

Mr Abubakar called on the government to prioritise policies that directly improve the welfare of Nigerian workers, including social safety nets, wage adjustments, and targeted economic interventions, pointing out that the Nigerian worker “deserves genuine renewal, not the Orwellian version. A renewal that is tangible, measurable and real. Not as a slogan. But as a lived reality.”

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