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Top 50 Brands: Dangote emerges Most Valuable for the fifth consecutive year

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Alhaji Aliko Dangote

 

Dangote Industries Limited (DIL), has emerged as the Most Valuable Brand in Nigeria for a record 5th year in a row at the outcome of the 2022 corporate brand evaluation, conducted by the leading brand and marketing research firm, TOP 50 BRANDS NIGERIA.

Dangote emerged top with an aggregate score of 83.7 Brand Strength Measurement (BSM) Index score. This is followed by MTN, Globacom and Access Bank in fourth place.

Others among the top 10 are Airtel Nigeria, Coca-Cola, Zenith Bank, GTCO, First Bank and UBA at fifth to tenth positions respectively.

The annual top brands’ evaluation report which is now like a report card, with which top corporate brands have an independent opinion about their brand performance, from the consumers’ points of view has also become a sort of ‘bragging’ right and a source of pride for the brands that made the top 50 league table, particularly, those that took the lead.

In a press statement release after the public presentation, the rating firm said “The annual top brand evaluation is a qualitative, non-financial estimation of value of top corporate brands in the country. A measure of consumers’ perceptions and how positive or otherwise towards a brand, and how this affects its overall strength, using the Brand Strength Measurement (BSM)index, a model that tests a brand’s ability to deliver on its promise to the consumers from the consumers’ points of view.

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Chief Corporate Communications and Branding officer of Dangote Group, Anthony Chiejina said: “Dangote’s emergence, for the fifth year consecutively, did not come as a surprise to industry watchers. The brand has steadily increased its influence in many African nations through the establishment of cement factories. It operates in about 13 African nations making it one of the most visible, recognized and admired brands in Africa”

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In his address to the owners and promoters of the top brands, TOP 50 BRANDS NIGERIA CEO, Taiwo Oluboyede said, “Brand has become a critical differentiator that helps consumer’s choice and also separates the top corporate organisations from the others and even much more. It is also consumers’ buying choice justification” He likened the task of building formidable and continuously strong brand to a flower, he said “When you plant a flower, you keep watering and pruning it to grow and until it blossoms, and this you do for its lifetime” If you omit or forget to prune or water, regardless of how beautiful it is at the beginning, it dies. The same is applicable to brand. That is why we have seen brands that dropped from the 50-league table in recent times, while new ones emerge.”

He said further “So, the responsibility lies with the owners and promoters to consistently maintain compelling propositions and live up to their promises. As we all know, it’s not just about making proposition, but living up to its demands and consistently so. This is what makes a top brand.”

For the 2022 evaluation, Nigerian-owned brands again dominated the top 10, with 7 brands. Dangote leading the pack, followed by Globacom, Access Bank, Zenith Bank, GTCO, First Bank and UBA

Five brands among top ten are banks while 3 are telecoms. Nine of the top ten were among the top 10 last year, with Access Bank making a dramatic leap to fourth place, effectively topping the Banking and Financial Services Categories.

Four brands, maintained their previous year’s position among the top 10, while six of the top 10 had maintained top 10 positions for 7 years consecutively. Overall, 28 or 56 per cent of the 50 Brands are multinational brands, while 22 or 44 percent are Nigerian. PZ Cussons Nigeria Plc emerged as the highest gainer this year by moving up 10 places, from 38 last year to 28th position. Rite Foods, another Nigerian brand emerged as a first entrant into the annual brand ranking this year.

Fifteen (15) brands maintained their 2021 position- these are (Dangote, MTN Nigeria, Globacom, First Bank, Nestle Nigeria Plc, Guinness Nig Plc, Nigerian Breweries, Seven-up Bottling Company, Julius Berger, FMN Plc, Chi Limited, Oando Plc, Energies, P&G, Axa-Mansard and TGI.

Furthermore, the Banking & Financial Services category had the highest entries with – 11 brands, that is, 22%.  Access Bank topped the category, and consumer goods followed with – 8 brands. That is 16%. Dufil Prima Foods topped the list.

Conglomerates had 7 brands. that is 14% with Dangote Group on top, beverages came at the fourth place with 6 brands. That is 12%. Coca-Cola topped the category, Oil & Gas and the Insurance categories had 3 brands each, amounting the 6% each. Oando Plc and AIICO Insurance topped them respectively and electronics, mass media and Building & Construction Services returned with 2 brands each that is 4% for each. Samsung, Multichoice and Julius Berger topped their respective categories.

Meanwhile, agriculture and automobile have 1 brand each, an equivalent of 2% of the total top brands. Olam International and Toyota Nigeria topped their individual group.

In his contribution to the annual top brands’ evaluation, Mr Olufemi Awoyemi, Chairman Proshare Nigeria said “First, it is commendable to see that in the evaluation process used in ranking the brands, professionals such as Chief Marketing Officers and Head of Corporate Communications and Reputation Managers. Eight (8) companies listed on the Nigerian Exchange Limited (NGX) made the list of top 10 brands in Nigeria. With the thorough evaluation process and degree of attention to detail evident in the report, the list indeed provides a true and fair representation of top brands by strength, popularity and potential in Nigeria.

 

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State Police: 24 State Assemblies Approve Constitutional Amendment–Presidency

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By Yusuf Danjuma Yunusa

The Presidential Working Group on the National Policing Bill says 24 State Houses of Assembly have approved the Constitution (Sixth Alteration) Bill, 2026, providing for a dual policing system.

The approval meets the constitutional threshold of two-thirds of the 36 states required for the amendment to proceed.

The Working Group commended the State Houses of Assembly for their action and acknowledged the National Assembly for passing the amendment in both chambers.

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This is contained in a statement issued by Femi Gbajabiamila, Chief of Staff to the president and chairman of the Working Group, on Friday in Abuja.

“In line with Section 9 of the Constitution, the amendment can now be returned to the National Assembly for transmission to Mr President for assent.”

Mr Gbajabiamila said the approval provided constitutional backing for the policing framework outlined in the Working Group’s draft National Policing Bill, 2026.

He added that the draft bills were undergoing legislative drafting, review and validation at the Federal Ministry of Justice.

The bills are expected to be returned on or before October 30, after which the Working Group will give them final consideration before presenting them to President Bola Tinubu.

The Working Group urged stakeholders to support a smooth transition to a dual policing system aimed at improving public safety.

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ECOWAS Court Faults Process Backed by Council of Ministers in Darma Removal Case

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The ECOWAS Community Court of Justice has ruled that the removal and replacement of former ECOWAS Commissioner for Internal Services, Prof. Nazifi Abdullahi Darma, were unlawful, overturning a process that culminated in his replacement being formalised by the Council of Ministers.

Darma disclosed the outcome while briefing journalists in Abuja on the Court’s recent judgment.

He said the dispute arose after a memorandum dated 30 October 2025 by the then President of the ECOWAS Commission, Dr. Omar Alieu Touray withdrew responsibilities previously exercised by Darma and initiated steps that eventually led to his replacement.

While Darma challenged the actions before the ECOWAS Court on 3 November 2025, the Federal Republic of Nigeria subsequently recalled him and nominated a successor.

The Council of Ministers later formalised the replacement.
However, the Court found that the legal requirements for ending his mandate had not been satisfied.

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According to Darma, the Court held that the memorandum triggering the process was based on adverse allegations that affected his responsibilities and was issued without giving him an effective opportunity to respond.

“The Court found that these actions were taken without prior notice or an effective opportunity for me to respond,” he said.

The Court further ruled that managerial powers vested in the President of the Commission could not be used to extinguish or transfer responsibilities assigned by Community law to another statutory office.

Darma said the Court also rejected the argument that Nigeria’s recall automatically ended his tenure as Commissioner.

“Once appointed, a Commissioner derives his mandate from Community law and not from the nominating Member State,” he quoted the Court as holding.

The Court consequently declared that his removal and replacement were unlawful, notwithstanding the subsequent actions taken to formalise the change in office.

The judgment ordered the payment of outstanding salaries, allowances and accrued entitlements up to the expiration of his tenure and awarded him US$50,000 in general damages.
Because his tenure expired on 31 August 2026, the Court did not order reinstatement.

Describing the ruling as significant for regional governance, Darma said it reaffirmed that ECOWAS statutory office holders can only be removed through procedures recognised by Community law.

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Dangote Cement Gboko Commits Millions in Scholarship Scheme

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Dangote Cement Plc, Gboko Plant has awarded multi-million-naira scholarships to tertiary and secondary school students from its six host communities in Benue State.

The company also presented starter packs, working tools and certificates to graduates of its Youth Empowerment Programme to enable them to establish their own businesses, apply the skills acquired during the training and become financially reliant.

The Minister of Solid Minerals Development, Dr. Henry Dele Alake, lauded Dangote Cement Plc for its community development interventions, calling on other private sector players to adopt similar initiatives to promote socio-economic development in their host communities.

Dr. Alake, who was represented by the Federal Mines Officer of the Federal Ministry of Solid Minerals Development in Benue State, Engr. Achi Gregory, urged the company to sustain its commitment to implementing community development programmes agreed upon with its host communities.

Speaking at the official presentation ceremony, Group Head, Social Performance, Dangote Cement Plc, Mr. Wakeel Olayiwola, said the implementation of the Community Development Agreement underscores Dangote Cement’s commitment to equipping young people with practical skills and resources to promote entrepreneurship, create employment opportunities and improve livelihoods in its host communities.

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Mr. Olayiwola, who was represented by the Head of Social Performance of the Dangote Cement, Gboko Plant, Dr. Johnson Kor, said the scholarship and youth empowerment programmes came against the backdrop of several other programmes recently executed by the company, which include farmers and women empowerment programmes.

The Acting Plant Director, Dangote Cement, Gboko, Engr. Arbind Singh, said: “This annual scholarship scheme for indigent students of the host communities is an indication of our company’s commitment to its Corporate Social Responsibilities (CSR).”

Engr Singh, who was represented by the company’s General Manager, Production, Engr Tabershima Soom, said: “The Gboko Plant has already launched 150 Women Empowerment Programme and 50 Farmerss Empowerment Programme where women were provided with cash to support their businesses, and farmers were supported with farm inputs.”

The beneficiary communities for these programs are: Tse-Kucha, Quarry, Amua, Mbazembe, Mbatur, and Pass Brothers.

Speaking on behalf of the Benue State Attorney-General, the Chairman of the Mineral Resources and Environmental Management Committee (MIREMCO), Barr. Dooshima Orosaga, commended Dangote Cement Plc for its compliance with the Community Development Agreement (CDA), urging the beneficiaries and host communities to maximise the benefits of the company’s interventions.

Chairman of the Gboko Local Government, Hon Yina Elias said the government will continue to provide the support needed for the company to succeed, adding that the Dangote Cement Plc is an exemplary company in Corporate Social Responsibilities programmes.

In his remarks, the District Head of Ukpekpe, Chief Tsegba Igbarumun, commended Dangote Cement Plc’s Gboko Plant for its contributions to the community, assuring the company of the community’s continued support.

He said the community valued its mutually beneficial relationship with the company and would continue to serve as its ambassadors.

A beneficiary of the Youth Empowerment Programme, Mr Ignatius Aondohemba, expressed appreciation to Dangote Cement Plc for the support, pledging to put the skills and resources provided to good use and build a business that would enable him to become an employer of labour.

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