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Opinion

Journalism, PR, and Cash for Coverage: Matters Arising

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By Dr. Marcel Mbamalu

 

 

SIMPLE CONTEXTUAL DEFINITIONS

 

Who is a Journalist?

For the purpose of this discussion, a journalist can be described as a  person who collects, writes, photographs, processes, edits, or comments on news or other topical information to the public.

 

A Journalist’s work is called journalism (Wikipedia). A journalist must, in line with professional ethics, be accurate and fair. The journalist seeks Truth and reports it. He must be honest and courageous in gathering, reporting and interpreting information…and should take responsibility for the accuracy of his work (SPJ Code of Ethics, revised September 6, 2014)

 

 

Public Relations/ Practitioner

 

The professional maintenance of a favorable public image by a company, organization, or a famous person. The PR profession ensures a company, or organization or famous person maintains good records in the public eye. The PR practitioner helps people, organizations to gain public acceptance by explaining the aims, objectives, and methods of their organization and by building and maintaining a favorable image     (https://gostudy.net/occupation)

 

Cash for Coverage/ Brown Envelope Journalism

 

Cash for coverage or Brown Envelope Journalism (BEJ) refers to giving monetary inducement to journalists to encourage them to write positive stories, slant, or kill negative ones. Brown envelop as a term was first coined in 1994 after the UK political scandal (cash-for-questions-affair) in which The Guardian alleged that the owner of Harrods department store, Mohammed Al-Fayed, had paid a Member of Parliament in the House of Commons to ask a question using a brown-colored envelope for the transaction.

 

Journalistic parlance Brown Envelope has, over time, been used to describe monetary gifts concealed in brown envelopes and given to journalists during press briefings. In broader terms, Brown Envelope Syndrome (BES) refers to the potentiality of news sources (PR agents and/or their clients) giving, and journalists taking cash at press conferences or in the general course of their duty. It describes the propensity to give and take ‘bribes’ at any point in the value chain of journalistic sourcing and transmission of news content. So, BES as an expression in media practice can conveniently be used interchangeably with Cash for Coverage Syndrome (CFCs).

It’s a “syndrome” in the sense that giving and taking cash in the course of journalistic work manifests symptomatically and can consistently occur in varied but identifiable ways. The brown “envelope” could be in any color shade (white, green, or red), in naked cash or electronic form (bank transfers). Whatever color, form or means, Brown Envelopes, in the words of Dr. C Nwachukwu of the University of Nigeria Nsukka (UNN), represent any “temptation wrapped in money.”

On the whole, the impact of such ‘temptation’ on content creation, presentation and dissemination are real: The Mass Media audience, the ultimate king, are misled; credibility of news content and platform is compromised setting off the stage for perennial confidence crisis between the media platform and its audience. Loss of audience confidence leads to loss of patronage (business)…and jobs.

Imagine what could happen when an individual, group of individuals, politicians or government buys off an entire edition of a newspaper, a day’s program on Radio/Television or the entire Internet space and decides that no one reads, hears or sees a particular content or that they see it in predetermined modes! Worse still, the individual or group(s) could decide to let their ‘trusting’ readers, viewers and listeners see/hear only what’s convenient and let them wallow in darkness. It’s a matter of life and death for the entire information and communication space.

Yet, the audience knows better, always able to isolate the chaff from the kernel. The reason media businesses rise and fall on content, much more on the credibility of the content. Yes, Content is King! Remember Marshall McLuhan’s postulation: “The Medium is the Message.”

 

 

It’s not just Cash

Brown Envelope or Cash For Coverage syndrome is a cankerworm. It’s much more than giving or taking cash. If brown envelopes are meant to conceal inducements (the reason the envelopes are brown, not white, in the first place), then, other forms of gifts or inducements, not manifest in clear cash benefit but whose intention is to influence story slants or to curry the journalist’s friendship/sympathy when critical information is at stake, should also pass for “Brown Envelopes.”

Consider non-cash gifts like holiday trips abroad, free training for journalists, birthday gifts and cakes, etc. Will these seemingly harmless ‘gifts’ influence the journalist’s coverage and slant of stories, especially when they matter to the audience?

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Important gifts are no longer in brown envelopes; they are now in white ‘vessels’ to accomplish saintly ‘missions.’ If good journalism practice is anchored on Truth, Fairness, and Balance for credible information, education, and entertainment of the audience, any good gesture that seeks to influence good content creation and delivery is a cankerworm.

 

Cash for coverage Vs Journalism/PR Ethics

Journalism and Public Relations are complementary professions that profess truth and abhor distortion of information/communication. Cash for news coverage defies this basic principle. Among professionals, there is a general understanding that BES is very bad for good PR practice, much worse for good Journalism; it’s an unethical practice based on journalism and PR professional ethics. The Society for Professional Journalists (SPJ) has a Code of Ethics for members, the NUJ and Press Council also have a code of ethics, all aligning with good practice bordering on truthful, courageous, fairyland patriotic news reporting devoid of inducement. Yet, does the syndrome fester?

 

WHAT DOES IT MEAN TO ASK FOR CASH BEFORE COVERAGE?

 

Asking for gratification can be covert (complaints about distance and cost of transportation etc) or overt (declaring what it would cost to attend a press conference and/or to publish content therefrom). What do we make of previous scandals?

Reasons for BES among journalists and PR practitioners (What they say)

 

 

Issues about African culture of gift-giving

 

 

Nigerians believe in giving and receiving gifts formally and informally. Many say this is one of the major reasons why it’s difficult to tackle this in Nigeria.

 

Issues about PR &Journalism ideology

 

 

Do quacks truly exist in journalism and PR practice? Who truly is a journalist; the one who can write and speak impeccable English or the one who is trained, grounded, and certified on the basics of good journalism? Should Journalism and PR be different from other key professions like Medicine and Law? Can I, as a journalist be hired by a law firm to defend a client in court simply because I could argue very well? Can a good Television analyst perform a surgery on a patient because he does so with words? Not cast in iron, but these and many more are issues that perhaps, could rub off on efforts to find answers to questions under discussion. How many journalists and PR ‘agents’ ended up becoming who they are today because they could not find jobs in their disciplines after graduation?

 

Issues about Training and Retraining:

 

 

Knowledge and competence breed self-confidence and self-respect. Good retraining programs for certified members of a given profession help to engender self-confidence and mutual respect; hence, they will respect the code of ethics and overcome ‘temptations wrapped in money,’ especially in a fragile economy.

 

Issues about preaching professionalism in a fragile economy:

 

Is       Nigeria really among the poorest of the poorest countries? Does it have 20% (10.5 million) of the world’s out-of-school children? How many media organizations in Africa will survive the next 10 years? How many newspapers have an average of 200,000 print-run daily? How many of them have an average of five pages of adverts per day to stay afloat? What is the average take-home pay of Nigerian journalists? How media organizations in Nigeria pay salaries as and when due? Can we work to create saints in hell? How many oases of plenteous integrity can we find in a desert of need?

 

Yet, I see light at the end of the tunnel. There are a few Josephs, a few Daniels, a few Shedrack, Meshack, and Abadenego left!

 

On the PR side, do practitioners face pressure from employers and clients (PR)?

 

 

 

SOLUTIONS

 

Clear identity or ideology for PR and Journalism

 

Improvement in training and retraining, remuneration and reward for excellence

 

The salience of the recent unbundling of Mass Communication courses in universities to the rescue?

 

Possible redefinition of the bounds of gift-giving; must the latitude be expanded to realistically reflect certain nuances? For instance, why do patients pay for hospital cards and for drugs, yet the doctor collects separate consultation fees, nurses ask for money to buy syringes. Hospital bills still come afterward???

 

 

Are journalists tying themselves up at a time market realities are getting grimmer?

 

Public-funded BBC, CNN, and GOOGLE take adverts even from Nigerian firms and they take sides in news coverage using genres that are neither hard news, nor Feature/ opinion, but all combined in non-clear-cut reporting called ADVOCACY NEWS, which is news with explicable bias.

 

Former Minister appointed Adviser center of Journalism 

THEORETICAL UNDERPINNINGS

 

 

Social Responsibility Theory: This presupposes that the media, in discharging its critical functions, acts in social interest and for the good of the society.  Reporting dispassionately…against business logic and profit motives. In the light of current realities, the big question: Is there a more professional way to commoditize news? There are different, just like there are varied products in other professions like Law and Medicine, etc.

 

 

Media Economics: Media as a going concern and profit-oriented theory in a competitive stressful market, driven more by corporate support than by audience clientele.

 

Four-way PR Model: Sensationalism, Full Information, Symmetry, and Asymmetry. GRUNIG and HUNT 1984)

 

 

 

CONCLUSION: The Big Question

Is cash for coverage a case of professional anomaly that has become a culture, or a case of inevitable industry reality that needs some professional rethinking/adjustment? If technology is, indeed, changing many things, to what extent can it be allowed to change social laws?

Dr Marcel Mbamalu, is the News Editor of The Guardian, presented this at The Jacksonites Biweekly Webinar on August 2, 2020

Opinion

Begging in Northern Nigeria: What Future Are We Preparing for Our Society?

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By: Anas Idris Hassan

Street begging has become an increasingly familiar sight across Northern Nigeria. From busy markets and major roads to public spaces and mosque entrances, children, young people, elderly persons and even able-bodied adults can be seen asking passers-by for money and food. What was once largely associated with extreme hardship and temporary distress is gradually becoming a way of life for some families and communities.

This development raises an important question: What kind of society are we preparing for the next generation if begging becomes a normal means of survival?

This is not an argument against helping the poor or showing compassion to people facing difficult circumstances. Poverty, disability, illness, unemployment and displacement are genuine problems. People experiencing these challenges deserve support, dignity and understanding. However, we must also recognize the danger of allowing street begging to become a permanent occupation, particularly for children and young people who should be in school, learning a trade or developing skills that will help them become independent.

One of the greatest concerns is the effect of prolonged dependence on people’s attitudes towards work, responsibility and self-reliance. A child who grows up watching adults earn money through begging may eventually accept it as a normal way of life. Similarly, a young person who becomes accustomed to receiving daily handouts without access to education, vocational training or employment opportunities may find it increasingly difficult to pursue other means of earning a living.

Over time, this situation can weaken the desire to acquire skills, establish a business, seek employment or take responsibility for one’s future. Not everyone who begs is unwilling to work. Many people are victims of circumstances beyond their control. But when begging becomes normalized among those who could otherwise be supported into productive activities, society must ask whether it is providing solutions or simply allowing dependency to continue.

The situation is particularly troubling when children are involved. Childhood should be a period of learning, protection and development. Yet many children spend their days moving between streets, markets and public places in search of money. This exposes them to abuse, exploitation, physical danger, harmful influences and health risks. It also deprives them of valuable time that should be spent receiving formal education, learning practical skills and developing under proper parental supervision.

No child should be expected to provide for their own upkeep through street begging when parents, guardians and relevant institutions have a responsibility to protect their welfare.

Another concern is the increasing number of young people who appear physically capable of working but depend on begging as their primary means of survival. Northern Nigeria has a large population of energetic and talented young people. Many could develop useful skills in carpentry, welding, tailoring, electrical installation, motorcycle repairs, modern agriculture, construction and digital technology.

Not everyone will secure a government appointment or find employment in a corporate organization. However, the absence of formal employment does not mean there are no other opportunities to earn an honest living. What is needed is greater investment in vocational education, mentorship, access to tools, small-business support and practical training that prepares young people for economic participation.

Governments, private businesses, traditional institutions and community leaders must work together to create these opportunities. Rather than allowing young people to depend indefinitely on charity, we should help them acquire the skills and resources needed to support themselves and their families.

The consequences of ignoring this problem could be serious. Children who grow up without adequate education or vocational skills may struggle to escape poverty and eventually pass the same conditions on to their own children. The economy also loses when large numbers of young people remain outside productive activities. More importantly, a society that fails to prepare its young people for meaningful work risks losing future entrepreneurs, professionals, innovators and community leaders.

Islam offers important guidance on this issue. It encourages honest labour, self-respect, generosity and responsibility towards people in genuine need. The Prophet Muhammad (peace be upon him) taught that the giving hand is better than the receiving hand and discouraged asking others for assistance without genuine necessity.

In a narration recorded in Sahih Muslim, Hadith 1044, the Prophet (peace be upon him) explained to his Companion Qabisa ibn Mukhariq that seeking assistance is permissible in three particular circumstances: when someone takes on a financial obligation to reconcile a dispute, when a person’s wealth is destroyed by a calamity, and when someone experiences extreme poverty that credible members of the community can confirm.

The lesson is not that society should abandon people who need help. Rather, Islam recognizes genuine hardship while discouraging the exploitation of public generosity. Charity remains an important act of worship, but it should be guided by wisdom and directed towards people who genuinely need it.

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There is also a need to clarify a common misunderstanding surrounding Almajirci in Northern Nigeria. Almajirci and begging are not the same thing. Almajirci is traditionally associated with the pursuit of Qur’anic education under the guidance of an Islamic scholar, while begging involves soliciting money or food from others.

Seeking Qur’anic knowledge is a noble undertaking and should not be treated as a social problem in itself. Many Almajiri students receive proper support from their parents and guardians and do not depend on street begging. Likewise, not every child found begging on the streets is an Almajiri.

The problem arises when children are sent away for religious education without adequate arrangements for their food, clothing, accommodation, healthcare and general welfare. When such children are left to fend for themselves through street begging, the issue becomes one of neglect and child protection.

We must therefore stop blaming the entire Almajiri system for every instance of street begging. At the same time, religious education must never become an excuse for neglecting children’s basic needs.

Parental responsibility is another important part of this discussion, particularly the responsibility of fathers. Fatherhood involves much more than bringing children into the world. It includes providing food, clothing, shelter, healthcare, education and moral guidance.

Allah says in the Qur’an, Surah At-Tahrim, verse 6:

“O you who have believed, protect yourselves and your families from a Fire…”

In Surah Al-Baqarah, verse 233, Allah also emphasizes the father’s responsibility for provision and clothing according to what is reasonable.

These teachings remind us that raising children is a serious responsibility. It is difficult to justify a situation in which an able-bodied father remains idle while his young children spend their days begging on the streets. Similarly, sending a child to a Qur’anic teacher without making arrangements for the child’s basic needs raises serious concerns.

Children should not be made responsible for financing their own upkeep through begging, and money collected by children on the streets should never become a regular source of household income.

Of course, not every struggling parent is irresponsible. Many families face unemployment, rising living costs, illness and other difficult circumstances. Such families deserve understanding and support. However, parents who are capable of providing for their children must not transfer that responsibility to the public.

Addressing street begging requires more than criticism. It requires practical action from governments, parents, religious leaders, traditional rulers, civil society organizations and ordinary citizens.

First, governments in Northern Nigeria should invest more in vocational training centres where young people can learn practical trades and receive the tools and support needed to establish themselves. Training should not end with the acquisition of certificates. Graduates need access to equipment, mentorship, funding and opportunities to earn an income.

Second, authorities and community leaders should establish proper welfare arrangements for Qur’anic students. Such arrangements should guarantee access to food, clothing, safe accommodation, healthcare and protection from exploitation.

Third, local governments, religious institutions and charitable organizations should develop reliable systems for identifying people facing genuine hardship. Orphans, people living with disabilities, elderly persons without support, widows and families experiencing extreme poverty should receive targeted assistance.

Fourth, charitable giving should be better organized. Rather than limiting assistance to handing money to children on the streets, individuals and organizations can sponsor education, support vulnerable families, provide vocational equipment and contribute to properly managed welfare programmes.

Fifth, government agencies must strengthen child protection measures, investigate cases of child exploitation and develop rehabilitation programmes for vulnerable children. Simply removing beggars from major streets without addressing the reasons they are there will not solve the problem.

Religious scholars also have an important role to play. Their influence in Northern Nigerian communities gives them an opportunity to educate people about the dignity of work, parental responsibilities, the proper treatment of children and the Islamic distinction between seeking assistance in genuine hardship and making begging a permanent occupation.

The wider community must also rethink how it supports people in need. Helping the poor is a responsibility we should never abandon. However, our assistance should go beyond temporary relief wherever possible. We should help people acquire education, skills and opportunities that enable them to live with dignity and independence.

Young people must also be encouraged not to surrender their future to dependency. Those who have the ability to learn, work and develop useful skills should be supported to do so. Their circumstances today should not determine the rest of their lives.

Ultimately, the kind of Northern Nigeria we should aspire to is one where children are in classrooms rather than spending their days begging on the streets; where young people acquire skills, establish businesses and create employment; where Qur’anic students receive proper care and education; and where parents take pride in their children’s learning, character and achievements.

We need a society that supports people facing genuine hardship while creating opportunities for those capable of working. These two responsibilities should never be treated as competing priorities.

Begging itself is not the only problem. Our greater challenge is the failure to address the conditions that allow it to become a permanent way of life. We must fight poverty without humiliating the poor, protect children without undermining religious education, and encourage self-reliance while ensuring that genuine opportunities exist.

Northern Nigeria does not need a society that turns its back on the poor. It needs one that protects the vulnerable, educates its children, equips its young people and gives everyone a fair opportunity to earn a living with dignity.

The future of our society will depend on the choices we make today.

Anas Idris Hassan
Kano, Nigeria
Email: binmalikh@gmail.com
Phone: +234 803 414 0637

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Opinion

Kano’s War On Drugs: How Barr. Muhyi’s Taskforce Is Changing The Game

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By Muhammad Abubakar Suleiman

When Governor Abba Kabir Yusuf declared a public health emergency on drug abuse on July 22, 2026, and inaugurated the Multi-Agency Task Force on Drug Abuse and Illicit Trafficking, many in Kano saw it as another committee. Three months later, the committee led by Barrister Muhyi Magaji Rimin Gado is dominating security headlines in the state.

The Taskforce was constituted as a multi-agency platform bringing together NDLEA, Police, DSS, Consumer Protection Council, Pharmaceutical Society, Ministry of Health, Anti-Daba Unit and other stakeholders. Dr. Ibrahim Garba Muhammad serves as Secretary.

From Raids to Results: Over 400 Arrests

According to briefings by the Chairman, within the first two months the Taskforce arrested more than 380 suspects and secured over 230 convictions. By September 29, when Barr. Muhyi spoke at the Kano Network of NGOs (KANET) Monthly Lecture at Nasarawa GRA, the figure had risen to over 400 arrests.

Presenting its scorecard to the State Executive Council in late September, the Taskforce reported a 35% reduction in drug-related crimes in the last three months, attributing it to intensified enforcement, seizures and over 500 convictions as of October 22.

Operations have focused on identified hotspots: Race Course, Filin Idi, Filin Mahaha, Tashar Rami, Kawo, Tashar Rimi, Jakara, Madigawa, Yalwa, Sanka, Kul Kul, Dogon Nama and Kukar Bulukiya.

Recoveries include Cannabis Sativa, Tramadol, Diazepam, Pentazocine, Pregabalin, Exol-5 and a Methamphetamine-based designer drug. In one case, 870,000 capsules of Pregabalin were seized from a pharmaceutical company over suspected diversion. Local weapons – knives, daggers, cutlasses and clubs – used by gangs were also recovered.

The Taskforce also recorded high-profile arrests. On August 18, it announced the arrest of a former Chairman of Rogo Local Government for allegedly selling and administering fentanyl injections to youths, after a victim who spent over N2 million on injections identified him.

Latest: Gang Sponsor Tracked to Port Harcourt

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In its most recent operation, the Taskforce announced on October 30 the arrest of a 27-year-old suspected gang violence sponsor, Ishaq Lawan Ibrahim, popularly known as Malam Keya, from Yalwa in Dala LGA.

According to the committee, Malam Keya was allegedly financing violent clashes by rival Daba gangs in Dala that claimed lives. He fled to Port Harcourt, Rivers State, after crackdown intensified, but was tracked and arrested in an operation led by Head of Operations, CSP Bashir Gwadabe, and brought back to Kano. He is now in police custody pending prosecution.

Chairman Muhyi said the arrest outside Kano shows the Taskforce will pursue suspects beyond state boundaries.

Beyond Enforcement: Children, Rehabilitation and Technology

The committee says its mandate is not just enforcement. It reported rescuing 43 underage children allegedly exposed to intoxicants and convicting two dealers – Kabiru Isa and Usman Hamisu – for the offence. About 125 persons were referred to the Kano Reformatory Institute in Kiru for rehabilitation. With Kiru overstretched, government has provided an additional facility in Tofa.

The Taskforce has set an ambitious target of taking 10,000 youths off the streets for rehabilitation, skills acquisition and reintegration.

On August 21, Barr. Muhyi inaugurated nine sub-committees to professionalize the fight: Finance; Media and Publicity; Advocacy and Sensitisation; Licences, Inventory and Verification; Compliance, Inspection and Electronic Tracking; Monitoring and Implementation; Intelligence; Reformative and Traditional Council; and Anti-Drug Coordination.

Tech Turn: AI, 24-Hour Line and NDLEA Support

In the last two weeks, the Taskforce unveiled a new approach. On October 22, Barr. Muhyi, on behalf of Governor Yusuf, donated operational equipment to the NDLEA Kano Strategic Command led by Commander Dahiru Yahaya Lawan, to boost operations.

He also disclosed that Kano is deploying Artificial Intelligence for surveillance and tracking of suspected dealers, and equipping a rapid-response centre with ICT and a 24-hour toll-free line where residents can report and get response within 30 minutes.

At KANET lecture themed “Kano Drugs Crisis: Challenges, the Way Forward and the Role of the Community,” Muhyi stressed community intelligence and called for more rehabilitation to decongest remand homes.

No Sacred Cows

From day one, Barr. Muhyi has maintained a hard line on political interference. “No politician can pressure me to free drug suspects. The only person who can stop me is the Governor, and I know he will never interfere,” he told journalists on July 28.

That stance, coupled with intelligence-led raids, has earned the Taskforce both praise and scrutiny.

The Bigger Picture

Kano Police data cited by the Taskforce indicates about 70% of major crimes in 2025 were linked to drug abuse. The Executive Order outlawing Daba gangs provides a minimum of five years imprisonment under Section 97A of the Kano Penal Code.

Whether the Taskforce can sustain momentum will depend on three tests: securing the drug supply chain from pharmaceutical diversion, expanding rehabilitation beyond Kiru, and maintaining inter-agency cooperation without becoming a parallel enforcement body.

For now, in the markets of Filin Idi and the streets of Dala, residents say the presence of the committee is being felt.

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Opinion

The Reward For Hardwork Is More Work: A Rejoinder To Dr Garba Ubale Danbatta

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By Nworisa Michael

The redeployment of Hon. Comr. Ibrahim Abdullahi Waiya PhD from the Ministry of Information and Internal Affairs to the Ministry of Youth and Sports Development has attracted several reactions. While professional and civic organisations have congratulated him and acknowledged his contributions, Dr Garba Ubale Danbatta, a supposedly veteran journalist, has chosen to use the development to question his performance and professional conduct in his former ministry.

Dr Danbatta is entitled to his opinion. Nobody should be above criticism, especially in public office. However, when criticism is presented as a professional assessment, it should be supported by facts, not merely personal convictions or years of experience.

Before concluding that journalism suffered under Waiya, perhaps we should examine some of the developments recorded during his tenure.

Eight contributions worth considering:

• Grassroots information: Strengthened engagement with Information Officers across Kano’s 44 local government areas and eight zonal offices.

• Capacity building: Supported training programmes for local government Information Officers, alongside interactive engagements with editors and news managers.

• Media policy: Facilitated the inauguration of an 18-member committee to develop a media and information policy framework for Kano State.

• Digital transformation: Established a Digital Multimedia Department to modernise government communication, improve digital engagement and address misinformation.

• Peacebuilding: Advanced the Safe Corridor Project, an initiative focused on rehabilitation, skills development and reintegration of reformed youths.

• Media engagement: Engaged media practitioners, online publishers and political programme presenters on responsible public communication and professional conduct.

• Institutional development: Pursued interventions aimed at strengthening state-owned media institutions and improving the capacity of personnel within the information machinery.

• National recognition: Received the Crisis Communicator of the Year award at the 2026 National Spokespersons Awards in Abuja.

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These developments do not mean that Waiya’s tenure was without shortcomings. They simply demonstrate that there is more to his record than the sweeping conclusion offered by his critic.

There is also something interesting about the public reactions to his redeployment. The Kano State Forum of Information Officers, Northern Youths Assembly and International Peace and Secure Society are among the organisations that have publicly acknowledged his contributions and congratulated him on his new assignment. Their statements may not settle every debate about his tenure, but they show that his work was not viewed negatively by everyone who interacted with his ministry.

Now, to Dr Danbatta’s presentation of his professional experience.

I found it rather curious that a commentary intended to assess another public officer’s performance devoted three of its concluding paragraphs to the author’s own professional journey, positions held and years of experience. One could almost finish reading the piece knowing more about the author’s resume than the evidence behind his criticism of Waiya.

Same individual who has been unable to ensure good working relationship with his staffs at Pyramid Radio Kano where is currently serves as its manager, a station that constantly runs out of diesel and goes off the air, perhaps even he isn’t proud of this hence he left it out from the list of his workplaces listed.

With due respect, professional experience is valuable, but it should strengthen an argument, not become the argument itself. A good product sells itself. A journalist’s professional standing should be reflected in the quality, fairness and depth of their analysis. Thirty years in the profession deserves recognition, but it does not automatically make every opinion conclusive.

If the intention was to assess Waiya’s stewardship, then the more important questions should have been: What did he inherit? What did he change? Which initiatives did he introduce? What measurable outcomes were achieved? And where did he fall short? Those are the questions that give criticism substance.

We can be safe to say that Waiya’s redeployment was a direct reward for his performance in the former ministry. The Governor has publicly explained the cabinet adjustments as part of efforts to strengthen institutions and improve service delivery. What is evident, however, is that Waiya has been entrusted with another important responsibility, and his record in the former ministry remains open to public examination.

The Ministry of Information and Internal Affairs is not beyond criticism, and neither is Dr. Waiya. But fairness requires that we acknowledge the work done alongside the shortcomings alleged.

Frankly the most fitting way to understand this new assignment is captured in the title of this piece: the reward for hard work is more work. His previous assignment is now part of his public record; his new ministry presents another opportunity to serve.

Congratulations, Hon. Comr. Ibrahim Abdullahi Waiya. The expectations continue.

Nworisa Michael is a
Writer, Public Affairs Commentator and writes from nworisamichael1917@gmail.com
1st Nov. 2026

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